Data & Analytics Lead

About Freshpaint:

Customer data is the fuel that drives all modern businesses. From product analytics, to marketing, to support, to advertising, advanced data analysis in the warehouse, and even sales – customer data is the raw material for each function at a modern business.

For highly regulated businesses in healthcare, it’s always been a challenge to harness that customer data and get it to the marketing and analytics tools that require it while following patient privacy laws….until now.

Something as simple as running ads to get more users is simple for an e-commerce of software company to do. But common web analytics and advertising tools collect sensitive user identifiers and healthcare information automatically. Those same tools are not HIPAA compliant.

We provide a layer of data governance to make current web analytics tools HIPAA-compliant. For analytics, our customers can continue getting the insights they need to improve the patient experience. For marketing, Freshpaint safeguards health information while helping our customers promote access to care through popular advertising platforms like Facebook, Google, and others.

In short, we help healthcare marketers promote access to care and safeguard patient privacy at the same time. This is an important, complex problem in a massive market (healthcare is 20% of the US GDP).

Our customers manage their customer data with:

1. Privacy Platform. We help healthcare providers automate their website’s + app’s HIPAA compliance, and safeguard patient data. This is our core product today

2. Future additional product lines! Our core product provides a platform that we're building marketing applications on top of.

We’re fully remote. If you strongly value in-person work, Freshpaint is likely not the best fit for you. Even though we don’t care where you’re located, we only hire within the US. Many of our team is concentrated in various metro areas like SF or NYC. To balance out our remote-ness, we gather the team 2x times per year for offsites. We’re backed by leading investors including Y-Combinator, Intel Capital, and angel investors like the Head of Data from Slack, Head of Data at LinkedIn, and more.

Who we are:

Freshpaint was founded by web analytics veterans who realized how hard it was for highly regulated companies to collect and use customer data in a compliant way. We started as part of Y Combinator’s S19 cohort and have been focused on enabling healthcare companies collect, safeguard, and activate patient data since.

In 2022 the government issued updated guidance around HIPAA, basically making our software a requirement to use for healthcare companies. As a result, we're one of the fastest growing software companies on earth right now.

Our team has deep analytics and growth experience, with all of us coming from high-growth companies like Heap, Pendo, Iterable, Quantum Metric, and Retool. If you value lots of freedom and ownership in your work, interfacing with customers, and working on a product with high customer impact, then Freshpaint is your home.

The Role

As the Data and Analytics Lead at Freshpaint, you will own and elevate our product data ecosystem. You’ll architect and build a robust, flexible analytics platform from the ground up - transforming raw source data into actionable insights that drive both product and business growth. Your work will empower decision making across all levels of the organization, ensuring that data informs strategy, optimizes performance, and uncovers new opportunities.

What You’ll Do

• Platform & Data Stack Development: Design and implement an end-to-end analytics platform that enables Freshpaint to become a truly data-driven organization.

• Cross-Functional Leadership: Serve as the bridge between business objectives and technical execution, influencing strategy and aligning teams across the company.

• Customer & KPI Expertise: Deep-dive into customer personas and key company metrics to identify growth opportunities and optimize operational efficiency.

• Data Simplification: Translate complex data challenges into clear, actionable insights using advanced quantitative analysis and data modeling best practices.

• Startup Involvement: Engage directly with various facets of the business—from customer interactions to sales, product development, and growth initiatives.

In this role you will own:

• Data Infrastructure: Identify and address gaps in our customer data, collaborating with technical teams to enhance data collection and quality.

• Tech Stack Optimization: Assess build vs. buy scenarios to accelerate the development of our data platform while maintaining precision and reliability.

• Product Analytics: Become the subject matter expert on our front-end event system; design and execute an initial instrumentation strategy for comprehensive product analytics.

• Business Metrics: Define and baseline core product metrics such as user engagement, retention, and conversion rates - and develop reporting systems to monitor them.

• Data Governance: Create and implement a foundational data governance framework that ensures consistency, security, and compliance.

• Stakeholder Enablement: Drive data literacy and empower product and leadership teams to make informed, data-driven decisions.

Requirements – what you’ll bring:

(If you don't meet all of these requirements, you should still apply. We're big on high-slope individuals, so if you can quickly grow into some requirements we'd love to hear from you)

• A strong background with 5-7+ years in data analytics or analytics engineering roles, preferably within high-growth startup environments.

• A quick learning ability, with proficiency in adopting and leveraging new tools and technologies.

• A results-oriented mindset; taking ownership, acting swiftly, and solving problems proactively.

• A solid understanding of complex systems coupled with the ability to simplify and communicate intricate data insights.

• High empathy and excellent communication skills to effectively engage with diverse stakeholders.

• Bonus: Familiarity with our tech stack (AWS, Postgres, Snowflake, dbt Cloud)

• Bonus: Experience in the digital marketing space.

Benefits - what we offer in return:

• Joining a high-growth venture-backed startup as part of the early crew. You will be employee #70-80ish.

• Competitive compensation with generous, employee-friendly equity. We have a 10-year exercise window.

• Freshpaint Fridays: Half-day Fridays. Every week.

• Unlimited PTO, with a minimum requirement of 2 weeks per year. Plus various observed holidays.

• 100% remote

• Flex in-office if you want with $150 coworking credits each month

• 401k

• Health, dental, and vision insurance - 100% of premiums covered by the company (some states it’s 99% because laws) for you & 80% for any dependents.

• Mental health benefits - therapy appointments and more covered by the company

• 2 Treat Yourself Days per year: We'll pay you $100 to take a day off and do whatever makes you happy. The only catch is you have to share what you did with the rest of the team.

• Generous parental leave

• Regular team offsites - 2x times per year. We’ve been to Greece, Jackson Hole, Cabo, Santa Fe, California wine country, and Mexico City in the recent past.

• Ownership of your work, collaboration with a close team, and direct access to founders and what it’s like to build a startup. If you leave to start your own company, we'd love to be your first angel investors.

What happens after you apply:

If you apply online, you will hear back if you're a fit within a week or two. You will not hear back if you're not a fit (or the position gets filled before we have a chance to chat). We look at everything, we promise.