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Sr Associate Strategy
Toronto, Canada
Posted on 3/15/2023
Toronto, ON, Canada
Experience Level
Desired Skills
Business Strategy
  • 4-7 years strategically building brands working for Fortune 500 clients
  • Experience understanding the intersection of business strategy, consumer insights, and media
  • Strong leadership experience and recognized for their ability to balance getting team buy-in with driving the business (must be able to balance doing the work while also ensuring the cross-functional team has a voice in the process)
  • Ability to review research and content performance, and independently be able to dive into research tools to interpret insights
  • Ability to interact with and influence people of an organization, fostering strong cross-functional teamwork and collaborative results
  • Understanding of all media channels, with knowledge of platform best practices and media capabilities
  • Self-motivated and demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftly
  • Articulate insights in a logical flow in order to deliver a compelling and enlightening story to client
  • Demonstrate strong analytical and strategic skills to help solve clients' business problems
  • Stay abreast of the competitive landscape and category innovations, identifying opportunities for the brands
  • Evaluate communication opportunities and provide sound feedback and/or recommendations, as appropriate
  • Facilitating brainstorms, workshops and ideation sessions that drive greater creativity and innovation
  • Direct the strategic development of client presentations and other important communication; delivering clear, compelling and persuasive communications to all stakeholders
  • Building channel strategies (ensuring ideas are translated to consumer behavior on each media channel)
  • Communications planning, Translating quarterly objectives into actionable briefs for creative and media teams
  • Creative briefs for product Campaigns, Messaging Tests, category initiatives
  • Build and maintain deep client relationships
  • Ongoing collaboration with cross-functional team to develop all work

501-1,000 employees

Media consultancy