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Senior Manager
Marketing Analytics, Hub
Updated on 11/15/2023

1,001-5,000 employees

Growth marketing automation platform
Company Overview
Klaviyo's missions is to help companies retain customers and maximize their ROI. Klaviyo’s data–proven customer platform allows companies to send relevant, well–timed emails and SMS that increase lifetime values.
Consumer Software

Company Stage


Total Funding





Boston, Massachusetts

Growth & Insights

6 month growth


1 year growth


2 year growth

Cambridge, MA, USA
Experience Level
Desired Skills
Data Analysis
Google AdWords
Google Analytics
Business Analytics
Growth & Marketing
  • 7+ years of marketing analytics and operations experience in high-paced, B2B SaaS start-up environment with an additional 1-2+ years managing at least one direct report
  • Ability to measure effectiveness of marketing initiatives / investments and improve iteratively
  • Familiarity with martech centering around a Marketo/Salesforce core ecosystem; specifically with tools such as 6sense, Google Analytics / GA4, Google Adwords, Reachdesk, G2, Chatbots
  • Strong analytical mindset with expertise joining data and building reporting across various platforms such as Marketo, Salesforce, and Google Analytics
  • Not only are you able to synthesize insights across complex data sets, but you also approach all data with healthy skepticism and understand nuances
  • Able to leverage strategic thinking to assess impact and effort, you’re able to effectively partner with, prioritize and proactively communicate with stakeholders if there are trade offs between competing priorities
  • Excellent written and verbal communications skills
  • Ability to develop strong partnerships with sales and marketing operations and drive a point of view on strategic priorities based on internal and external data
  • Adept at building and maintaining strong cross-functional working relationships
  • Self-starter mentality with a high degree of follow-through and can do attitude
  • Ability to thrive in an action-oriented, fast-paced and dynamic work environment
  • You will work across our Go-To-Market org to help guide, support, execute, and optimize our marketing strategy
  • Campaign Operations and Execution: Not only will you serve as a strategic advisor for Demand Generation operations as it pertains to campaign planning and forecasting, but you will be involved in every step of the implementation and deployment process of new campaigns with a strong focus on automation and scalability
  • Reporting, Analytics, Insights: You are a steward and subject matter expert for all of our marketing-related data: funnel conversion, funnel velocity, campaign performance, segmentation, attribution, ROI, etc
  • You will be responsible for helping to define and refine how to track marketing KPIs and setting up systems in a way that will allow the marketing team to effectively report on them
  • From dashboard, recurring reports to ad-hoc analysis, you’re able to do it all and derive actionable insights from data that will help inform future initiatives
  • In this role, you will also have two direct reports, so having a player-coach mentality with the ability to seamlessly shift between guiding/supporting and owning/executing will be key to your success
Desired Qualifications
  • Quantitative and curious mindset
  • Creative problem-solving skills
  • Experience in business analytics
  • Ability to work in a fast-paced environment
  • Strong written and verbal communication skills