Manager – Pricing and Discount Strategy

Posted on 6/8/2024

Hello Fresh

Hello Fresh

10,001+ employees

Meal kit delivery with farm-sourced ingredients

Consumer Goods

Mid, Senior

Toronto, ON, Canada + 1 more

Required Skills
Data Analysis
  • Bachelor’s degree required, Master’s degree preferred in marketing, business or STEM-related fields
  • 4-6 years of professional experience in pricing strategy, consulting, analytics, or a subscription-based business model
  • Extensive experience devising and measuring the effectiveness of pricing strategies (including AB testing), with a proven track record from other data-rich business environments
  • Strong analytical skills and advanced command of Excel, Tableau etc. SQL is a plus
  • Analytical experience working with digital business models and collaborating with marketing departments
  • Outstanding written and verbal communication skills with a proven ability to lead effective meetings and presentations with senior management
  • Prior experience with project management with the ability to lead multiple workstreams
  • A business background with a strong understanding of customer experience frameworks
  • Experience individually driving projects
  • A pragmatic, hands-on mentality to drive towards impact
  • Help execute, actualize, and continuously optimize discount strategy across 7 brands for our NA Cluster
  • Maintain a pipeline of discount optimization opportunities, innovative incentive opportunities & desired learnings
  • Oversee end-to-end AB testing process: set-up with channel owner, test monitoring, test analysis
  • Tell the story behind numbers to effectively communicate the implication of risks & opportunities and their impact on the business
  • Collaborate with Growth Marketing, CRM, Product, and Analytics on pricing and discount related initiatives to drive short and long term customer profitability
  • Maintain source of truth documentation on live pricing & discounts
  • Manage implementation of discounts & extra marketing tools related to pricing & discounting

HelloFresh is a meal kit delivery service that offers a wide variety of chef-created recipes with high-quality ingredients sourced straight from the farm. The company utilizes innovative packaging to reduce waste and delivers step-by-step recipes and fresh, pre-portioned ingredients to over 7.5 million active customers worldwide.

Company Stage


Total Funding



Berlin, Germany



Growth & Insights

6 month growth


1 year growth


2 year growth



Competitive Salary & 401k

Generous Parental leave & Flexible PTO

Health, vision, & dental insurance

75% discount on HelloFresh Subscription

Snacks, coffee, & catered lunches

Company sponsored outings