Resident – Media Buying & Planning
Posted on 3/16/2023

501-1,000 employees

Media consultancy
Los Angeles, CA, USA
Experience Level
Desired Skills
Social Media
  • Advanced skills in Excel including pivot tables, V-Look Ups, and macros
  • Experience buying media on the following platforms a plus but not mandatory:
  • Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
  • Amazon (AMS, Amazon DSP, AMG)
  • Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
  • Publisher/Partner Direct
  • Connected TV/OTT (Roku, Hulu, etc.)
  • Digital Audio (Spotify, Pandora, etc.)
  • You are driven and hungry for success, and always want to learn more
  • You are a team player who enjoys collaboration
  • You have a proven record of managing multiple projects at once
  • You have the ability to stay highly organized and efficient in a fast-paced, high-energy environment
  • Bid and place campaigns within various digital platforms (ie: Google, Facebook, Amazon, etc) and manage the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded
  • Ensure campaigns are pacing according to the media plan by monitoring performance and making changes when necessary
  • Manage campaign budget across various platforms daily, weekly, and on a quarterly basis
  • Collaborate with Media Planners on upcoming campaigns determining best platforms, target audience, and creative strategies to implement
  • Gradually work up to communicating with clients making recommendations by calling out key insights from campaign reports to optimize performance
  • Assist with client-facing campaign reporting: pacing reports, campaign build, ad-hoc analysis, high-touch optimizations, reporting