INACTIVE
Full-Time
Associate Director
Paid Social
Posted on 3/9/2023
Global creative and media agency producing impactful content
Consulting
Consumer Goods
Senior
Remote
Requirements
- Bachelor's degree (or proof of high fluid intelligence)
- 5+ Years experience as a Media Planner/Buyer within an agency, entrepreneurial street cred and/or BA/BS degree (Economics, Mathematics, Statistics, or Finance)
- Advanced skills in Excel including pivot tables, V-Look Ups, and macros
- Experience across buying/biddable platforms in any of the following:
- Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
- Programmatic Display/Video - DV360, The Trade Desk, AppNexus, etc
- Publisher/Partner Direct
- Connected TV/OTT (Roku, Hulu, etc.)
- Digital Audio (Spotify, Pandora, etc.)
- Any Additional Experience in the following a plus:
- DOOH, Non-Linear TV
- You live for today's digital & mobile consumer, driven, and hungry to succeed, always looking to learn more
- You want to have an impact and are passionate about the work you do
- You are always looking to adopt new techniques and technologies that are relevant for clients' media strategies
- You have a proactive approach, can juggle multiple responsibilities, and excel under pressure
- You are a strategic thinker, connecting the dots between creative, data, and financial results to create and advocate for your own strategies to drive growth
- Finally, and importantly, you are comfortable taking on a high level of responsibility and building relationships
- Exact compensation may vary based on skills, experience, and location
- Base Salary $120K-$140K
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Responsibilities
- Own the strategy, execution, and optimization of paid social across a number of clients
- Manage digital forecast, reporting, communicating plans and results to key stakeholders
- Manage a seven-digit advertising budget and deliver against client KPIs (Conversion, CAC, ROAS)
- Lead and develop more junior paid media buyers
- Provide recommendations and test new strategies
- Use data to uncover opportunities to optimize performance across the funnel (new ads, ad placements, landing pages, etc.)
- Partner with our Creative team to ideate, develop and test new ad concepts that deliver on client goals
VaynerMedia is a global creative and media agency that leverages consumer-centric storytelling and a blend of traditional and internet-centric creative approaches to produce impactful content, with a focus on driving relevance and achieving significant business results for clients. The main technologies/methods used include consumer-centric storytelling, traditional and internet-centric creative approaches, and a focus on driving business results for clients.
Company Stage
N/A
Total Funding
N/A
Headquarters
New York, New York
Founded
2009
Growth & Insights
Headcount
6 month growth
↑ 0%1 year growth
↓ -3%2 year growth
↑ 17%INACTIVE