Full-Time

Demand Generation Lead

AngelList

AngelList

501-1,000 employees

Platform facilitating startup investments and operations management


Senior

New York, NY, USA

Required Skills
Communications
Marketing
Requirements
  • 3-5+ years experience in a demand generation, strategic, or customer marketing role(s)
  • Experience owning MQL-generating campaigns through an array of channels, including webinars, gifting, social, referral programs, email marketing, ABM, etc.
  • Deep knowledge and ability to track metrics across the entire sales funnel from campaign engagement to MQL to SQL to Closed Won
  • Strong communication (written and verbal) and project management skills
  • Experience bringing customer stories to market via referral programs, case studies, community building
  • A collaborative outlook and an ability to effectively work cross-functionally across teams, including sales, brand design, product, customer success, and more.
Responsibilities
  • Engage regularly with customers and potential customers across mediums to drive excitement about our mission, vision, and product offerings
  • Translate business objectives focused on driving top-of-funnel growth into a marketing schedule across an array of channels, including social channels, paid media, events, email campaigns, and more
  • Ensures that marketing campaigns are uniquely crafted towards each target customer and product offering to effectively reach the customers and drive MQLs
  • Conceptualize, plan, execute, and manage the complete process of growth marketing campaigns, including the post-campaign evaluation and analysis
  • Manage operational and administrative tasks to ensure campaigns are delivered efficiently, on brand, and in budget
  • Work with our Sales team to convert MQLs into qualified sales leads
  • Contribute to the strategy and execution of our annual conference, AngelList Confidential
  • Partner with Design and Content Marketing to create compelling, on-brand content across channels that support your schedule, including social media, blog, email campaigns, and new ideas that you invent
  • Partner closely with Product and Sales teams to create a deep understanding of how our current and potential customers communicate, their current pain points, and what within our product is solving those pain points in order to create the most effective marketing campaigns to drive growth & retention
  • Act as an extension of cross-functional teams at AngelList to help support in-flight projects (internal & external) and provide marketing insights, feedback, and support as needed

AngelList is a leading platform that bridges the gap between capital and creativity, providing a robust infrastructure for accelerating innovation. With over $14B in assets for fund managers and 17k+ startup investments facilitated, including 287 unicorns, AngelList has proven its competitive advantage in the industry. The company's comprehensive suite of founder services, utilized by more than 1.3k startups for business operations management, further underscores its commitment to fostering a culture of technical excellence and industry leadership.

Company Stage

Series B

Total Funding

$126.2M

Headquarters

San Francisco, California

Founded

2010

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

1%

2 year growth

1%