Head of Marketing
Posted on 2/7/2024
HeyGen
AI & Machine Learning

Company Stage

Seed

Total Funding

$17.6M

Founded

2020

Headquarters

Los Angeles, California

Growth & Insights
Headcount

6 month growth

NaN%

1 year growth

NaN%

2 year growth

NaN%
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
SEO
Marketing
CategoriesNew
Growth & Marketing
Requirements
  • Minimum of 7 years of experience in marketing, with a proven track record in a leadership role.
  • Strong understanding of current marketing trends, digital media, and marketing tools.
  • Exceptional leadership skills with experience in team management and development.
  • Excellent communication, analytical, and creative thinking abilities.
  • Experience in tech or AI-related industries is highly preferred.
  • Demonstrated ability to develop and execute successful marketing strategies.
Responsibilities
  • Lead and develop our marketing team, setting clear objectives and encouraging a culture of creativity and excellence.
  • Craft and implement comprehensive marketing strategies that align with our business goals and enhance brand visibility.
  • Oversee the execution of marketing campaigns across various channels, ensuring consistency and effectiveness.
  • Collaborate with product development and sales teams to create cohesive and impactful go-to-market strategies.
  • Analyze market trends and customer insights to identify opportunities and inform marketing decisions.
  • Manage the marketing budget, ensuring optimal allocation of resources for maximum ROI.
  • Drive digital marketing initiatives, including SEO/SEM, email marketing, social media, and online advertising.
  • Foster relationships with media and stakeholders to enhance HeyGen’s public profile and brand reputation.
  • Measure and report on the performance of marketing campaigns, adjusting strategies as necessary.