Enterprise Content Marketing Manager
Posted on 1/24/2024
Wise

5,001-10,000 employees

International finance transfer service
Company Overview
Wise’s mission is to create a world with money without borders – moving it instantly, transparently, conveniently, and eventually for free. The company is committed to empowering money for people and businesses through their app and website that utilizes a complex engine of currencies and routes that is being designed and built by their teams across cities around the world.
Financial Services
Data & Analytics

Company Stage

N/A

Total Funding

$1.7B

Founded

2011

Headquarters

, United Kingdom

Growth & Insights
Headcount

6 month growth

7%

1 year growth

21%

2 year growth

94%
Locations
London, UK
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Figma
Canva
Marketing
CategoriesNew
Growth & Marketing
Requirements
  • Experience in content marketing within the payments industry
  • Strong project management skills
  • Excellent B2B copywriting skills
  • Commercial awareness of the FinTech, banking, and payments ecosystem
  • Knowledge of design software such as Figma/Canva
  • Ability to work autonomously
  • In-depth understanding of enterprise finance pain points, payment networks/APIs, and banking
  • Experience creating content at different stages of the marketing funnel
Responsibilities
  • Support the goal to attract Wise Platform customers through content marketing
  • Monitor metrics like clicks, downloads, email signups, and leads generated
  • Plan and deliver enterprise content strategy
  • Create tailored content to suit the needs of key prospects
  • Determine relevant topics for thought leadership
  • Liaise with Product, Marketing, and Leadership teams to plan and deliver content and external-facing marketing
  • Prepare for external speaking opportunities at key industry conferences
  • Deliver a suite of content required for Account Based Marketing strategy
  • Help showcase the value Wise Platform can add to enterprises
Desired Qualifications
  • Network of external expertise for comment, quotes, and collaboration
  • Experience creating a broad range of content assets such as blog posts, white papers, thought leadership, podcasts, webinars, and video scripts