Full-Time

Senior Manager

Analytics

Posted on 6/11/2024

IPG DXTRA

IPG DXTRA

51-200 employees

Diverse communications network solutions provider

Consulting

Senior

Washington, DC, USA

Required Skills
Marketing
Data Analysis
Requirements
  • Demonstrated expertise and experience translating data and research into strategic insights and recommendations
  • 5+ years relevant full-time experience as an independent contributor and 2+ years managing direct report(s)
  • Experience engaging and collaborating with federal government clients, ideally in agency or matrixed analytics team
  • Experience and subject matter expert in social listening, marketing analytics, digital analytics, campaign performance, and/or measurement of real-world impact
  • Experience analyzing and synthesizing data from first-party and third-party sources
  • Experience analyzing and advising paid, earned, owned, and influencer media strategies
  • Ability to work independently and be a collaborative team player who brings unique analytics skills to large client teams
  • Desire and capacity to take full ownership of work tracks, manage complicated deadlines and deliverable processes, nurture client relationships, collaborate with strategy and creative teams, and mentor junior analytics staff
Responsibilities
  • Partner with teams to service client research and analytics requests, design the approach, lead a team through the analysis, and answer questions from internal and external stakeholders
  • Manage workloads of two analysts to ensure delivery of compelling analytics reports and insights that empower client to easily evaluate social listening topics, media trends and digital analytics relative to business objectives
  • Identify, analyze, and interpret trends or patterns in complex data sets
  • Maintain strong knowledge of both well-established and new-to-market digital marketing analytics tools and platforms; specifically syndicated research and social listening platforms
  • Evangelize smart data analytics that inform decision-making at all levels internally and externally with clients and other agency partners
  • Develop and apply strategic measurement frameworks to form the basis of ongoing performance assessment and optimization across paid, earned and owned channels.

IPG DXTRA is renowned for providing creative and meaningful communications solutions that address complex challenges across various sectors. This focus on dynamic and adaptive strategies makes it an ideal environment for professionals who thrive in innovative and thoughtful workspaces. The company's commitment to a diverse communications network not only ensures a broad and inclusive workplace culture, but also positions it as a leader in effectively handling multi-faceted communication needs.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2006

Growth & Insights
Headcount

6 month growth

-6%

1 year growth

-14%

2 year growth

-33%