Full-Time
Product Marketing Manager
Posted on 4/18/2024
Digital platform for independent healthcare practices
Data & Analytics
Compensation Overview
$130,000 - $150,000Annually
+ Work from home discounts + Fitness resources + Mental health support through LifeWorks Employee Assistance Program
Mid
Remote in USA
Required Skills
Market Research
Sales
Marketing
Requirements
- 4+ years of experience in product marketing, preferably in B2B SaaS preferred
- Healthcare technology and EHR experience is a plus
- Strong analytical and research skills with a proven track record in voice of the customer activities
- Experience developing positioning and messaging for complex products in heavily regulated and competitive markets
- Strong understanding of B2B and B2C marketing best practices
- Excellent written and verbal communication skills
- Ability to work independently and in a fast-paced environment
Responsibilities
- Conduct market research and analysis to identify customer needs, preferences, and trends
- Develop product positioning, messaging, and value propositions that resonate with target audiences
- Partner with product management to ensure that our products and services are meeting customer needs and delivering value
- Collaborate with the sales team to develop sales enablement materials, including presentations, demos, and case studies
- Make complex concepts easy to understand
- Analyze and report on key metrics, including customer acquisition, engagement, and retention
- Stay up-to-date on industry trends and best practices related to product marketing and healthcare to identify trends and emerging opportunities
- Deliver weekly, monthly and quarterly competitive intelligence that draws on internal and external data, research and analysis and uses the voice of our customer.
Tebra offers a comprehensive digital platform for independent healthcare practices, integrating clinical, financial, and patient engagement tools to modernize the patient journey and optimize practice operations. The company's combined power of Kareo and PatientPop creates a complete operating system for practice success, empowering providers to attract more patients, enhance patient experience, automate practice tasks, deliver better care, and gain deeper insights.
Company Stage
Series B
Total Funding
$137M
Headquarters
Newport Beach, California
Founded
2021
Growth & Insights
Headcount