Full-Time

Digital Media Senior Analyst

Retail

Confirmed live in the last 24 hours

Kepler Group

Kepler Group

501-1,000 employees

Data analytics and marketing strategy services

Data & Analytics
Consulting
Enterprise Software

Compensation Overview

$63.5k - $85kAnnually

Senior

Remote in Canada

Annual Work From Anywhere 4 weeks per year.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Social Media
Data Analysis
Excel/Numbers/Sheets
Requirements
  • 1-2+ years of digital optimization experience, Amazon Sponsored Ads and DSP, and/or similar retail media network experience is required
  • Preferred experience with client and account management
  • Experience with people management
  • Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies
  • Excellent communication and presentation skills with strong ability to create and build relationships
  • Ability to self-manage, juggle multiple priorities, and pay close attention to details
  • Ability to contribute to fast-paced, entrepreneurial, team-based environment
Responsibilities
  • Refine your expertise in leveraging digital media channels for maximum impact – focusing on retail media channels (Amazon, Walmart, Target, etc.) as well as social (Facebook, Twitter), video everywhere (Advanced TV: YouTube, Hulu, TV Networks, FireTV, Roku, etc), programmatic media via DSPs (audio, display/native, Digital Out of Home/DOOH, etc), (SEM/PPC: Google, Bing, etc)
  • Act as a key day-to-day contact for assigned clients and vendors; track, escalate and solve client issues
  • Partner with clients to understand their business goals, marketing objectives, and competitive constraints
  • Work closely with your Optimization & Innovation Manager and other Kepler team members to design and execute sophisticated programs that deliver breakthrough client results
  • Execute and monitor all aspects of campaign setup; measure performance using sophisticated data analysis
  • Contribute to weekly, monthly, and annual client insights and strategy reports; contribute to all aspects of ongoing program analysis

Kepler Group focuses on enhancing marketing effectiveness for global brands through a combination of data analytics and creative strategies. The company uses its proprietary Kip™ technology to analyze complex data and convert it into actionable insights, which helps clients connect with their target audiences more effectively. Unlike many competitors, Kepler Group emphasizes a personalized approach by offering tailored marketing strategies that blend data-driven insights with creative execution. The goal of Kepler Group is to simplify the complexities of digital marketing, enabling brands to achieve measurable success and navigate the modern marketing landscape.

Company Stage

Acquired

Total Funding

N/A

Headquarters

New York City, New York

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Kepler's focus on privacy-centric solutions aligns with growing consumer data privacy awareness.
  • AI-driven content tools enable Kepler to scale personalized marketing strategies effectively.
  • First-party data importance boosts Kepler's analytics offerings amid third-party cookie deprecation.

What critics are saying

  • Emerging digital marketing firms threaten Kepler's market share with similar solutions.
  • Rapid AI advancements may outpace Kepler's current marketing capabilities.
  • Privacy regulations could restrict Kepler's data collection, impacting strategies.

What makes Kepler Group unique

  • Kepler Group leverages proprietary Kip™ technology for actionable marketing insights.
  • Partnership with YouGov enhances Kepler's media planning with unique audience data.
  • Kepler integrates data-driven strategies with creative execution for tailored marketing solutions.

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