Full-Time

Senior Integrated Campaigns Manager

Confirmed live in the last 24 hours

TravelPerk

TravelPerk

1,001-5,000 employees

Business travel booking and management platform

Data & Analytics
Enterprise Software

Senior, Expert

No H1B Sponsorship

London, UK

Must be within commuting distance of the London hub.

Category
Brand & Creative Marketing
General Marketing
Growth & Marketing
Required Skills
Data Analysis

You match the following TravelPerk's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 7+ years of demonstrable experience within integrated marketing and/or campaign development & execution.
  • Proven success in delivering high-impact campaigns that drive measurable results.
  • Creativity and a keen eye for compelling storytelling and brand messaging.
  • Strong project management skills, with the ability to manage multiple campaigns simultaneously.
  • Clear understanding and knowledge of the role of earned, paid & owned media channels, and their potential roles within integrated marketing campaigns.
  • Strong analytical skills and the ability to use data to inform decision-making.
  • Excellent communication and interpersonal skills, with the ability to influence and inspire stakeholders at all levels.
  • Strategic thinker with strong attention to detail and a focus on execution.
  • Collaborative and team-oriented, with the ability to work effectively cross-functional, both internally and externally.
  • Agile and adaptable, thriving in a fast-paced environment with shifting priorities.
Responsibilities
  • Translate high-level business goals into a full funnel integrated campaign programme, driving execution across different owners within the integrated campaigns team.
  • Own and create brand-building and top of funnel demand campaigns from end to end, in support of driving brand awareness, lift and demand generation at a global level.
  • Lead the development of the campaign calendar, collaborating with cross-functional partners in Comms, Events, Social Media, Product Marketing & Digital Marketing to build integrated campaigns.
  • Collaborate with the Digital Marketing Team and Media Planning agency to determine the right channel, audience and content mixes in support of campaign goals.
  • Collaborate with creative, paid media, product marketing, sales teams, external partners (agencies, where relevant) and leadership to define objectives, messaging, oversee creative development and ensure cohesive campaign execution across all channels.
  • Support the field marketing team on brand-building campaign initiatives at a local level.
  • Support the Integrated Marketing Manager in establishing and running the always on demand gen engine, fuelled by evergreen content strategy.
  • Define and track key performance indicators (KPIs) to measure campaign success across all channels.
  • Collaborate with Digital Marketing and Marketing Data to monitor campaign performance, identifying opportunities for optimisation and implementing data-driven adjustments.
  • Conduct post-campaign analysis to assess outcomes, identify learnings, and refine future campaigns.
  • Own reporting to leadership on the impact of campaigns on both marketing and business KPIs.
  • Manage campaign budgets, ensuring accountability for keeping within forecast.
  • Stay abreast of industry trends, emerging platforms, and technological advancements to incorporate innovative tactics into campaigns.

TravelPerk is a business travel platform designed to simplify the booking and management of corporate travel for companies of all sizes. The platform allows employees to book their own trips, which saves time and enhances satisfaction. Travel managers can utilize tools to monitor travel data and manage expenses effectively, while financial controllers benefit from consolidated invoicing and straightforward reporting. A key feature of TravelPerk is its flexibility, allowing users to cancel bookings at any time, which is particularly useful in the unpredictable nature of business travel. The company earns revenue through commissions on bookings and fees for premium services, such as access to negotiated rates and advanced reporting features. Overall, TravelPerk aims to provide a comprehensive, user-friendly solution that empowers employees and helps businesses manage their travel efficiently.

Company Stage

Debt Financing

Total Funding

$516.8M

Headquarters

Montornès del Vallès, Spain

Founded

2015

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for sustainable travel solutions offers growth opportunities for TravelPerk.
  • AI advancements in travel can enhance TravelPerk's platform with personalization and efficiency.
  • Rebound in corporate travel in the US presents expansion opportunities for TravelPerk.

What critics are saying

  • AI-driven travel platforms may erode TravelPerk's market share.
  • Competitors' significant funding rounds could increase pressure on TravelPerk.
  • Sustainable travel technology trends may require TravelPerk to invest in eco-friendly options.

What makes TravelPerk unique

  • TravelPerk offers ultimate travel flexibility with its FlexiPerk product launched in 2019.
  • The platform provides real-time tracking and flexible reporting for corporate travel management.
  • TravelPerk's partnership with SilverRail adds Amtrak content, enhancing travel options for clients.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Family Planning Benefits

Fertility Treatment Support

Professional Development Budget

Conference Attendance Budget

Wellness Program

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Relocation Assistance

Volunteer Perk