Senior Product Marketer @ Deleteme

About DeleteMe, The Online Privacy Company

DeleteMe is the online privacy company that makes easy-to-use tools for consumers and businesses to control what personal information companies, third parties, and other people see about them online.

Although the notion of privacy isn’t new, privacy in an interconnected, digital world is much more difficult to navigate. When our founders Rob Shavell, Andrew Sudbury, and Eugene Kuznetsov got together in a small office in Cambridge, MA years ago and agreed that this was emerging as a major problem on the web, DeleteMe was born. Because the ways that third parties are collecting people’s information is constantly changing, DeleteMe has evolved to address these challenges for today and tomorrow.

Abine is led by a passionate team, backed by premier investment firms, and supercharged by a strong mission to empower consumers with privacy.

Job Summary:

The Senior Product Marketer will be responsible for partnering with the DeleteMe product team to bring our world-class privacy protection and cybersecurity capabilities to market while serving as an effective go-to resource for enabling the sales team’s success in enterprise, mid-market and public sector accounts. The position reports at present to the director of B2B marketing.

Job Responsibilities:

Specific responsibilities will include:

Product Messaging: Articulate our ideal customer profiles and develop clear and compelling messaging, emphasizing unique selling points and benefits for businesses and the public sector. Translate complex technical concepts into accessible language for our target audiences.

Content Creation: Create content, including website, blog posts, white papers, customer case studies, and video content, to educate and engage users and those with influence in the buying process.

Advocacy: Champion our cybersecurity and privacy community offerings through active participation in forums, social media, conferences, and other relevant channels.

Sales Enablement: Collaborate with DeleteMe sales team to create pitch decks, sales training, business development rep talking points, and other assets that align with our brand identity and effectively convey the value of our products.

Competitive Analysis: Stay informed about industry trends, competitor offerings, and market dynamics to ensure our product positioning remains competitive and relevant.

Press and analyst relations: Support the director of B2B marketing and other colleagues with briefing press and industry analysts.

Job Requirements:

· 5 years or more of experience working in product marketing

· 5 years or more of experience working in cybersecurity, information security, privacy compliance, or information technology

· Minimum 1 year working in a people management role

· Bachelor’s or master’s degree

NetSuite

· Intermediate to advanced Microsoft Office skills.

· Intermediate to advanced Excel skills.

· Ability to work independently and as part of a team.

What We Offer:

Comprehensive health benefits

Flexible schedule

100% work from home

Generous 401k matching

Paid time off

12 company paid holidays

Childcare expense reimbursement

Gym membership reimbursement

Birthday time off

6 month growth

1 year growth

2 year growth