Full-Time

Head of Growth

Confirmed live in the last 24 hours

Numerade

Numerade

501-1,000 employees

Online platform for STEM education solutions

Education

Compensation Overview

$145k - $190kAnnually

Senior, Expert

Remote in USA

Category
Brand & Creative Marketing
Growth Marketing
Growth & Marketing
Required Skills
SEO
Data Analysis
Requirements
  • Minimum of 7 years’ experience in B2C subscription growth marketing, with a focus on content driven growth, product lead growth/SEO, driving marketing campaigns, and anything else that makes sense.
  • An entrepreneurial outlook; you’re VERY comfortable in a “startup” environment.
  • Owner mentality and quick to get your hands dirty so you can learn the intricacies of what works / what does not.
  • Deep exposure to performance marketing across Google, FB, TikTok, etc. channels.
  • The ability to leverage data, manipulate data and extract insights. If you are scared of excel, please do NOT apply.
  • Experience testing and scaling every type of growth & marketing channel, from paid marketing, email, social, etc. and channels from the ground up.
  • Hypothesis-guided skills that are used to prioritize a large number of ideas against a finite amount of resources.
  • Exceptional written and verbal communication skills.
  • The ability to quickly take a thought and turn it into execution very quickly.
Responsibilities
  • Own the revenue goal
  • Develop strategies to improve acquisition, conversion, engagement, and retention, supported by rigorous quantitative analysis.
  • Drive funnel optimization and lifecycle marketing (including email, sms, etc) after deeply understanding our users
  • Scale and deepen Numerade’s presence on key social channels.
  • Build paid media strategies promoting Numerade’s brand and product, with a focus on driving measurable user acquisition
  • Proactively identify channel optimization and growth opportunities, surfacing dependencies and blockers to cross-functional stakeholders.
  • Collaborate with product and other partners to improve user flow and proactively identify content and user experiences that fuel subscription growth.
  • Partner with our customer success teams to drive overall customer satisfaction and increase retention.
  • Partner with out content operations team and deepen our relationships with our educators and leverage content for overall growth.
  • Partner with our product, eng and SEO teams to build and maintain scalable growth initiatives.

Numerade provides educational resources specifically for students studying STEM subjects, including science, technology, engineering, and mathematics. The platform offers various services such as step-by-step video solutions to textbook problems, full-length bootcamps that mimic semester-long courses, and a feature called SnapSolve, which allows students to take a picture of a question and receive an instant video explanation. This makes it easier for students to understand complex topics quickly. Unlike many competitors, Numerade has a large team of 1,700 PhDs and teaching assistants who create high-quality content, which contributes to a high success rate among users, with 97% reporting improved grades. The company's goal is to enhance academic performance in STEM fields through accessible and effective online learning solutions.

Company Stage

Series A

Total Funding

$25.3M

Headquarters

Santa Monica, California

Founded

2019

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-15%

2 year growth

-32%
Simplify Jobs

Simplify's Take

What believers are saying

  • Numerade's partnership with George Fox University expands its reach in STEM education.
  • Free access for LAUSD students helps bridge educational gaps post-pandemic.
  • Ace Images aligns with the trend of visual learning tools enhancing comprehension.

What critics are saying

  • Increased competition from AI-driven platforms like Khan Academy and Coursera.
  • Potential backlash over AI-generated content's accuracy and reliability in education.
  • Challenge of maintaining subscriptions with numerous free educational resources available.

What makes Numerade unique

  • Numerade offers SnapSolve, providing instant video solutions for complex STEM questions.
  • AceChat, a video-based AI study bot, excels in STEM subjects with real-time feedback.
  • Numerade's Ace Images feature uses AI-generated visuals to enhance STEM learning.

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