- B2B Product Marketing professional with a passion for marketing strategy and content/digital marketing in the FinTech space
- Highly analytical and data-driven Marketer who resonates with our unwavering belief that exponential leaps only come from lateral thinking
- Remote-first opportunity for US-based employees with the option to work in-person or out of our Manhattan office
Start your adventure with Zip
Here at Zip, we are challenging the status quo by building and scaling new behaviors in payments. Our marketing team is at the heart of how our customers experience our brand and our service. We are surgically focused on building both the commercial and cultural capital for Zip, all in the service of our customers. Our marketing team members across our various disciplines (brand, market research, creative, partner marketing’s growth, affiliates, and CRM) are creative problem solvers with a strong bias towards action. From behavioral science, informed marketing automation, and product education to high-octane brand campaigns, our team does it all.
In this role, you will work across Zip’s Merchant Checkout product marketing to clients with a passion for driving awareness within marketing campaigns and optimization. You will play a critical role in partnership with Product and Sales to build merchant brand awareness at Zip through a variety of marketing channels. Your main goal will be to manage B2B campaign strategies that drive aggressive awareness of business merchants across all Zip products. We strive to create a transparent and supportive environment where everyone feels empowered to offer feedback and take risks. Our team rituals (retros; AMAs;) ensure we are constantly learning and growing. We believe in healthy friction, extreme collaboration and we always assume good intent. Reach out if you’d like to learn more!
Interesting problems you’ll get to solve
- Implement, manage and oversee a B2B ads strategy with our agency to drive B2B brand awareness
- Lead creation and manage B2B product 1-sheets
- Work with Partner Marketing and Account Management teams to lead and document case studies with existing merchants
- Assess web traffic on Zip For Business website and work to improve SEO relevance
- Support LinkedIn Ad trafficking and reporting
- Support PR initiatives to help enhance our B2B muscle
- Work with Revenue Operations to support in minimal conference set up and oversee branding
- Help Revenue Operations team select conferences to sponsor vs. attend
- Ensure content and messaging strategy for conferences optimizes attendance and impact
What you’ll bring to the team
- 3-5 years of experience in B2B marketing
- Experience building and launching successful B2B campaigns to drive brand awareness, educate clients, and drive engagement
- Comfortable with data, reporting, and identifying opportunities
- A strong understanding of experimentation best practices
- Ability to thrive in chaos, resolve ambiguity and be solutions oriented
- Ability to prioritize the most relevant initiatives
- Willingness to to roll up your sleeves, with a “get it done” attitude
What you’ll get in return
Zip is a place where you’ll get out what you put in. The newness of our sector means we need to move at pace and embrace change, and our promise to you when you join the team is that you’ll feel empowered and trusted to make big things happen quickly.
We want you to feel welcome and as though you have the support to be yourself, and care for yourself at work. Because it’s important to us that you make the most of the opportunities you’ll get to grow your skills and your career, and be surrounded by smart, friendly people and leaders that have your back.
We think these are just some of the best things about being a Zipster. We will also offer you:
- Flexible working culture
- Incentive programs
- 20 days PTO every year
- Generous paid parental leave
- Leading family support policies
- 100% employer covered insurance
- Beautiful Midtown office with a casual dress code
- Learning and wellness subscription stipend
- Company-sponsored 401k match
The Pay Range for this position: $100,100 - $138,138 USD based on the industry benchmark for position, function, level and Zip’s compensation strategies. However, actual base salary will depend on varying circumstances and individualized factors, such as job-related knowledge, skills, experience, and other objective business considerations.
Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards, in addition to a full range of medical, financial, and/or other benefits.
Be a part of a team that reflects the diversity of our customers
We pride ourselves on being a workplace that provides equal opportunities to people of all ages, cultural backgrounds, sexual orientations, gender identities, abilities, veteran status, and everything else that makes you unique.
Equally, we’re committed to ensuring our recruitment processes are accessible and inclusive. Please let us know If there are any adjustments that need to be made to ensure you have a fair and equitable experience.
And finally…get to know us
Zip is a global ‘Buy Now, Pay Later’ company that gives our millions of customers simpler and fairer ways to pay.
We are proud to be a global business built around our US and ANZ core markets working with merchant partners including Amazon, Best Buy, eBay and Uber. United by our mission, purpose and values - Customer First, Own It, Stronger Together & Change The Game - we are the next generation of payments, helping people across the globe to fearlessly take control of their financial future.
We are Zip, and we are just getting started.
I acknowledge by clicking "Submit Application", that the information provided is true and correct. I also understand that any willful dishonesty may render for refusal of this application or immediate termination of employment. By providing your information, you acknowledge that you have read our Zip Applicant and Candidate Privacy Notice and authorize Zip to process your data subject to those terms
Before you apply, give Zip a try -> rebrand.ly/check-zip-out