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Talent Brand Marketing Specialist (Remote)
Posted on 4/20/2022
INACTIVE
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Creativity
Marketing
Research
Social Media
Requirements
  • Bachelor's degree in Marketing, Public Relations or a similar field or equivalent work experience
  • A minimum of 1 year of relevant work experience in marketing, employer branding or a related area
  • Experience in developing, running, and optimizing digital advertising campaigns
  • Strong verbal and written communications
  • High attention to detail
  • Analytical with the ability to analyze and report data and make suggestions for improvements based on that data
  • Ability to manage multiple projects at once
  • Excellent command of the English language including use of metaphors, spelling, grammar, thorough knowledge of developing copy according to brand style guidelines, demonstrated creativity
  • Ability to build a strong online reputation
  • Must follow the act differently principle for recruiting: to successfully attract our industry's top talent, we must separate ourselves from our talent competitors by offering innovative and effective new recruiting strategies
  • Video filming and editing skills are a plus
Responsibilities
  • Work with the Talent Brand Marketing Manager to manage day to day planning and execution of talent marketing efforts to support KnowBe4's global recruiting initiatives
  • Create targeted PPC advertisements utilizing platforms such as LinkedIn and keeping in mind common candidate priorities in the local communities of each office
  • Improve advertising campaign metrics including CTR, talent lead count, talent lead rate, cost per talent lead, and cost per hire
  • Update various domestic, international, and multinational recruitment platforms with up-to-date content including photos, awards, perks, job openings, etc
  • Help manage the organization's global reputation as an employer of choice
  • Work with global offices to help develop and communicate their employer brand and employee value propositions
  • Promote high-priority global positions on recruitment platforms relevant to the local office
  • Create diversity and inclusion focused content and targeted marketing campaigns focused specifically on attracting diverse talent groups
  • Research various awards and/or recognition events for our offices around the globe related to corporate culture, strategically select the best awards, and submit nominations with the goal to increase talent brand awareness
  • Assist in taking photos to be used on the KnowBe4 Careers site and social media channels @KB4People
  • Come up with creative ways to showcase our unique, fun culture online
  • Will require occasional work outside of typical work hours to coordinate with team members located around the world
Desired Qualifications
  • Experience with programmatic advertising is a plus
KnowBe4

501-1,000 employees

Security platform for security awareness
Company Overview
KnowBe4 enables your employees to make smarter security decisions, every day.
Benefits
  • Financial Security - 3.5% 401k Matching, Company-wide Monthly Bonuses Up To $2,000 A Month, Employee Referral Bonuses, Employee Stock Purchase Program
  • Health and Wellness - Fully Paid Medical Insurance, Vision And Dental Plans, FSA (Flexible Spending Account), Free Gym Benefits Through Classpass, Virtual Yoga Classes, Free Fresh Fruit Delivered Weekly
  • Vacation, Time Off and Leave - Open Paid Time Off, National Holidays, Fully Paid Military Leave
  • Continuing Education - Tuition Reimbursement Up To $5,250 A Year, Certification Completion Bonuses Up To $10,000 A Year
  • Remote Work Options
  • Supporting Families - 8-weeks Fully Paid Parental And Adoption Leave, Breast Milk Shipping For Traveling Parents, Adoption Assistance, Fertility Assistance, Knowster Parents Employee Resource Group
  • On-site Life Coach
Company Values
  • Radical Transparency
  • Extreme Ownership
  • Culture of Celebration
  • Diversity & Inclusion
  • Global Exposure