Full-Time

Social Media Manager

Digital Marketing

Posted on 8/19/2025

DaVita

DaVita

10,001+ employees

Provides dialysis and comprehensive kidney care

Compensation Overview

$75.2k - $110.4k/yr

Denver, CO, USA

In Person

Category
Social Media (3)
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Requirements
  • 2-3 years of proven experience in social media management and content strategy, with a track record of successfully growing social media channels for diverse audiences.
  • Demonstrated ability to translate complex healthcare content into engaging social media narratives.
  • Strong experience in managing and mentoring junior social media team members.
  • Deep understanding of social media best practices, algorithms, and emerging trends across platforms (Facebook, Instagram, YouTube, TikTok, LinkedIn, Pinterest, X).
  • Experience with social media management and listening tools (e.g., Hootsuite, Talkwalker).
  • Experience working with design teams to articulate social media creative needs and the ability to create graphics on-demand outside of the design team as needed in self-service platforms such as Canva or similar.
  • Proficiency with regularly incorporating AI into workflows to enhance productivity and quality output advantages.
  • Excellent analytical, reporting, communication, and leadership skills.
  • Ability to thrive in a fast-paced environment, manage multiple tasks, and oversee projects from inception to completion.
Responsibilities
  • Develop and implement a comprehensive social media strategy that aligns with DaVita's brand voice, marketing objectives, and business goals across multiple audiences (patients, physicians, payors, policymakers).
  • Conduct thorough audits and competitive analyses to identify growth opportunities within the kidney care space, staying ahead of industry trends, algorithm updates, and compliance considerations.
  • Identify and leverage social media trends, viral content opportunities, and new channels to maximize engagement and reach.
  • Develop compelling and cohesive storytelling moments across key content pillars to influence perception through narrative shaping.
  • Lead the creation and curation of high-quality, engaging social media content (text, images, videos) by expertly translating long-form healthcare editorial content into concise, compelling social-ready formats tailored for specific audiences that is effective for both organic and paid opportunities.
  • Ensure brand consistency and strict adherence to healthcare regulations across all social media platforms.
  • Collaborate with cross-functional teams (content marketing, design, video production, corporate communications) to ensure seamless content integration and a unified brand message.
  • High involvement in weekly editorial committee meetings to stay updated on relevant communication initiatives, content sourcing opportunities, and to provide updates on social media efforts to wider team.
  • Develop and manage a robust content calendar, scheduling and posting across all platforms based on best practices and performance analytics.
  • Leverage emerging technologies such as AI tools to augment and enhance content creation development and ideation.
  • Manage and mentor a junior social media direct report(s), providing guidance, fostering their development, and ensuring efficient execution of social media activities.
  • Lead community interactions, responding to questions and comments, and escalating issues as needed, maintaining an approved, compliant response library.
  • Develop and manage a brand ambassador program, engaging key internal and external influencers in the kidney care community.
  • Define and track key performance indicators (KPIs), providing comprehensive monthly reports on both paid and organic social media efforts.
  • Analyze engagement metrics, audience insights, and campaign performance to continually refine strategies and drive continuous improvement.
  • Utilize social listening tools to track brand mentions, sentiment, and relevant conversations.
Desired Qualifications
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field (preferred).
  • Healthcare experience preferred; strong understanding of healthcare regulations (e.g., HIPAA) is a plus.

DaVita provides kidney care services, mainly dialysis, for patients with CKD and ESRD through a network of centers. It offers kidney health education and dietary guidance to help patients manage their condition. Care is delivered using value-based, patient-centric approaches with clinical metrics to track and improve outcomes. Its goal is to improve patient outcomes while reducing healthcare costs and building an equitable kidney-care community.

Company Size

10,001+

Company Stage

IPO

Headquarters

Denver, Colorado

Founded

1979

Simplify Jobs

Simplify's Take

What believers are saying

  • Home dialysis adoption grew from 9% to 15% between 2012 and 2023.
  • Strategic Elara Caring investment develops kidney-specific home care reducing hospitalizations.
  • GLP-1 research shows reduced hospitalizations in end-stage kidney disease patients.

What critics are saying

  • GLP-1 agonists slow CKD progression, shrinking DaVita's core dialysis patient base.
  • CMS bundle expansions in 2027 compress commercial payer margins driving profits.
  • Fresenius Medical Care's superior home dialysis technology erodes DaVita's market share.

What makes DaVita unique

  • Predictive AI model reduces peritoneal dialysis dropout by 15% within five days.
  • Connected cyclers via Center Without Walls platform enable real-time patient monitoring.
  • PD-to-HHD pathway achieves mean six-day transition without in-center hemodialysis.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Paid Vacation

Family Planning Benefits

Professional Development Budget

Mental Health Support

Pet Insurance

Company News

The CSR Company International
Apr 3rd, 2026
A digital guardian: ai-powered insights bring patients and clinicians closer.

A digital guardian: ai-powered insights bring patients and clinicians closer. | key takeaways combatting home modality loss: to help address the 30% of patients who leave peritoneal dialysis (PD) - a home treatment option - within two years of starting treatment, DaVita developed and deployed a predictive AI model that supports clinical teams in identifying patients needs to sustain home dialysis. Closing the visibility gap: DaVita's connected cyclers and CWOW system provide care teams with consistent patient updates and data to support adjusted care plans and tailored interventions before complications arise. Seamless transitions: when a transition off peritoneal dialysis is necessary, DaVita's pd-to-hhd pathway enables and empowers patients to transition to home hemodialysis (HHD) in a mean of 6 days. "Clinical teams now have better visibility into home treatments, equipping teams with insight on how to address issues before they escalate." - Dr. Mihran Naljayan |. For approximately 80,000 Americans, home dialysis offers a sense of normalcy and stability amid many changes that inevitably come with a diagnosis of kidney failure. Home dialysis includes both peritoneal dialysis (PD) and home hemodialysis (HHD), differentiated options that allow patients to complete treatments with greater schedule flexibility. This not only provides a greater sense of control over treatment but also reduces the need for frequent trips to dialysis centers, giving patients time back to pursue employment, education, time with loved ones and personal hobbies. Supporting patients with home treatments and sustaining success on therapy, like PD, requires a vigilant and proactive approach from care teams: "Sustaining success on home dialysis requires true partnership with our patients," Mihran Naljayan, MD, chief medical officer of clinical transformation, home and pediatric modalities for DaVita, says. "We must work hand-in-hand with patients to support their well-being and their success on their treatment of choice." Data from the National Institutes of Health show that home dialysis has steadily expanded during the past 10 years. In 2012, less than 9% of patients with newly diagnosed kidney failure chose home dialysis. By 2023, that statistic had increased to almost 15%. "Impressive as that trend is, home dialysis would have expanded even more rapidly if patients were able to dialyze at home for a longer duration," explains Eric Weinhandl, PhD, an epidemiologist at DaVita who has published dozens of studies about home dialysis. "Within two years of starting PD, more than 30% have transferred to in-center hemodialysis, whether because of medical complications or psychosocial obstacles, including a sense of burnout."[1] Complicating matters is that the transfer from PD to in-center hemodialysis is often accompanied by hospitalization.[2] Weinhandl says, "Historically, we may have been too reactive, not proactive, when patients were struggling the most with home dialysis." Now, advances in artificial intelligence (AI) are providing clinicians with powerful new tools to support their patients. Kidney care leader DaVita has developed a predictive model that leverages machine learning to help clinical teams recognize and anticipate patient needs before they become critical problems. The tool, known as the PD Loss predictive model, extracts hundreds of variables from a patient's health record and creates a list of individuals each week who are at relatively high risk of discontinuing PD therapy during the next 90 days.[3] This report helps care teams understand when people need extra support as well as why someone has been flagged as higher risk for transitioning off PD. When a patient is identified, the system can suggest specific interventions, such as a medication review or a consultation with a specialist. The model doesn't dictate care, though. Rather, it offers evidence-backed insights to inform care. Based on this feedback and interactions with the patients, nurses can tailor care activities with data-driven insights. "When nurses initiate interventions within 5 days of a patient being identified as high-risk, we see that patients have approximately 15% lower risk of transferring to in-center hemodialysis during the next 2 to 3 months," explains Weinhandl based on internal data from DaVita. Keeping care close when dialyzing from home. What's driving the availability of new technology? Data. In the past, patients recorded treatments on paper and delivered this information to their care team when they saw them - often monthly. Now, at-home devices are helping close the gap between the home and the dialysis center. At DaVita, the majority of patients treating on PD or HHD use connected cyclers - the machines that perform treatment - that record and integrate treatment data into their clinical profile within DaVita's cloud-based platform, Center Without Walls(TM)(CWOW(TM).[4] This gives care teams unprecedented visibility into what's happening with a patient's health while treating at home, tracking everything from treatment adherence to fluid removal trends. "The physiologic and lifestyle benefits of home dialysis are readily apparent," Dr. Naljayan says. "Historically, it has been difficult for the physician to manage the home dialysis treatment regimen in a timely manner, given once-a-month updates about blood pressure and fluid removal. Connected cyclers change that. Clinical teams now have better visibility into home treatments, equipping teams with insight on how to address issues before they escalate." Supporting patients through their kidney health journey. This data stream can also help clinical caregivers create pathways for safer, more thoughtful patient care journeys. This includes supporting DaVita teammates (employees) as they empower home dialysis patients in their "PD to HHD" pathway. This pathway helps identify PD patients who have one or more well-established risk factors for transfer to hemodialysis and provides education about HHD, a therapy that can allow the patient to continue dialyzing at home if the efficacy of PD eventually diminishes. In a Kidney360 study published in 2022, Weinhandl reported that only 3% of patients who transfer from PD to hemodialysis select HHD. By flagging these patients early, care teams can provide enhanced education and proactive planning, whether it includes education, training, or helping the patient get a fistula (a dialysis access) placed if needed. A pilot study of DaVita's "PD to HHD" education process, presented at the 2025 National Kidney Foundation Spring Clinical Meeting, demonstrated a significant increase of people transitioning to HHD when PD was no longer an option. The study also highlighted that early education helped patients start HHD quickly, with a mean transition of just 6 days and the majority of patients making the transition without needing in-center hemodialysis.[5] "We remain focused on supporting patients on their treatment of choice," Dr. Naljayan adds. "Harnessing the power of predictive analytics and real-time data, we are building a more connected care ecosystem. The simple reality is that home dialysis requires effort, but that effort can unlock huge upsides. Our mission at DaVita is to share the load of that effort exerted by patients and their families." By combining the vast analytical power of AI with the irreplaceable expertise of clinicians, healthcare providers can create a more responsive, personalized and sustainable system of care that helps patients manage their health from their preferred environment: at home. Service provider and modality select are choices made exclusively between the patient and nephrologist. [1] United States Renal Data System. 2025 USRDS Annual Data Report: Epidemiology of kidney disease in the United States. Figure 3.11a, National Institutes of Health, National Institute of Diabetes and Digestive and Kidney Diseases, Bethesda, MD, 2025. [2] Weinhandl, Eric D.1,2; Saffer, Tonya L.3; Aragon, Michael3. Hidden Costs Associated with Conversion from Peritoneal Dialysis to Hemodialysis. Kidney360 3(5):p 883-890, May 26, 2022. DOI: 10.34067/KID.0007692021 [3] Transplant and renal recovery losses are not included in or predicted by the model, and these modality losses account for positive loss reasons to be encouraged. This flag is a tool to assist in identifying patients who may change modality within 90 days and RNs should use their clinical license to interpret if a patient is at risk of leaving their modality of choice. The RN should tie in the nephrologist and entire care team as needed and document interventions recorded. Service provider and modality selection are choices made exclusively between the patient and nephrologist. [4] While connected cycler data can sometimes be impacted by malfunctions or patient user error, the data is one of several valuable sources of patient treatment completion that should be analyzed alongside patient submitted treatment records and clinic visit conversations. [5] Increase in Conversions from Peritoneal Dialysis to Home Hemodialysis: A Pilot Study of a Structured Education Process; AJKD NKF 2025 Spring Clinical Meetings Abstracts

DaVita
Feb 24th, 2026
DaVita Inc. to Participate in TD Cowen's 46th Annual Health Care Conference

DaVita Inc. to participate in TD Cowen's 46th Annual Health Care Conference. DENVER, Feb. 24, 2026 /PRNewswire/ - DaVita Inc. (NYSE: DVA) today announced that its chief financial officer, Joel Ackerman, and its group vice president of investor relations, Nic Eliason, will participate in a fireside chat with investors at TD Cowen's 46th Annual Health Care Conference on Monday, March 2, 2026 at 11:50 am EST. To view the live webcast, visit the TD Cowen page here and create a free registration. About DaVita Inc. DaVita (NYSE: DVA) is a health care provider focused on transforming care delivery to improve quality of life for patients globally. As a comprehensive kidney care provider, DaVita has been a leader in clinical quality and innovation for more than 25 years. DaVita cares for patients at every stage and setting along their kidney health journey - from slowing the progression of kidney disease to helping support transplantation. This includes ensuring they are supported at home, in dialysis centers, in the hospital and in skilled nursing facilities. As of December 31, 2025, DaVita served approximately 295,000 patients at 3,242 outpatient dialysis centers, of which 2,657 centers were located in the United States and 585 centers were located in 14 other countries worldwide. DaVita has reduced hospitalizations, improved mortality, helped improve health access and worked collaboratively to propel the kidney care community to adopt a higher quality standard of care for all patients, everywhere. To learn more, visit DaVita.com/About. SOURCE DaVita

Private Equity Insights
Feb 19th, 2026
HPS and Sixth Street provide $700M private credit financing for Elara Caring expansion

HPS Investment Partners and Sixth Street have provided approximately $700 million in private credit financing to Elara Caring, according to Bloomberg. The debt package supports a strategic investment from Ares Management's private equity arm and healthcare provider DaVita to fund expansion in the US home healthcare market. The transaction demonstrates private credit's expanding role in healthcare buy-and-build strategies, with direct lenders increasingly partnering with private equity sponsors on large-scale growth financings. Demand for home healthcare remains strong as ageing Baby Boomers reshape senior care, with a 2024 AARP survey showing most adults prefer to remain at home as they age. Representatives for Ares, HPS and Elara declined to comment.

Home Health Care News
Feb 4th, 2026
Elara Caring Backed By Ares' Private Equity Group, Kidney Care Provider DaVita

Elara Caring backed by Ares' Private Equity Group, kidney care provider DaVita. Elara Caring, a home health, personal care, hospice and behavioral health provider, has received a strategic investment from Ares' Private Equity Group (NYSE: ARES) and DaVita (NYSE: DVA), a kidney care provider. The investment will be used to grow and expand care access through new care models and clinical programs, according to the company. Additionally, the investment will be used to develop a kidney-specific home-based care model as a collaboration between DaVita and Elara Caring. "This collaboration reflects a shared belief that care should be timelier, more personalized, and meet patients where they are most comfortable - at home," Ananth Mohan, CEO of Elara Caring, said in a statement. "Together with Ares and DaVita, we have an extraordinary opportunity to improve the management of chronic conditions and deliver better results for patients and their loved ones as well as our healthcare system overall." Dallas-based Elara Caring has an 18-state footprint with 200 locations, serving over 60,000 patients daily. The kidney-specific in-home care model will build on Elara Caring's clinical capabilities and use DaVita's clinical insights to address the "unique" needs of patients with kidney disease, aiming to reduce hospitalizations and total cost of care. "Through our integrated care programs, we saw meaningful differences in patient outcomes that were closely tied to the quality of home-based support they received," Steve Phillips, chief strategy officer of DaVita, said in a statement. "Strengthening access to Elara Caring's exceptional services will help more patients maintain stability at home, avoid unnecessary hospitalizations, and ultimately experience a better quality of life." Denver-based DaVita operates 3,247 outpatient dialysis centers as of Sept. 2025, with 2,662 centers in the U.S. and 585 located across 14 countries. The provider also offers acute hospital care and home dialysis, among other services. Los Angeles-based Ares Management is a global alternative investment manager with over $595 billion in assets, as of Sept. 2025. The deal is expected to close in late 2026. Terms were not disclosed. Elara Caring declined Home Health Care News' request for comment.

AInvest
Dec 11th, 2025
DaVita Appoints Stephanie Hendrickson as Chief People Officer and Steve Phillips as Chief Strategy Officer

DaVita appoints Stephanie Hendrickson as Chief People Officer and Steve Phillips as Chief Strategy Officer. DaVita Inc. has appointed Stephanie Hendrickson as Chief People Officer and Steve Phillips as Chief Strategy Officer, effective December 11, 2025. Hendrickson has built a reputation for building strong teams across healthcare sectors, while Phillips will oversee both DaVita Venture Group and corporate strategy, leveraging his experience in healthcare strategy and services, pharmaceuticals, and medical devices. These appointments underscore DaVita's commitment to bold leadership and driving innovation in healthcare. Ask Aime: How will the new leadership appointments impact DaVita's future growth and innovation in the healthcare sector? Or continue with others.

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