Full-Time

Growth Marketing Lead

Confirmed live in the last 24 hours

Ambrook

Ambrook

11-50 employees

Promotes sustainable practices in agriculture

Food & Agriculture
Social Impact

Senior, Expert

New York, NY, USA

This is a hybrid role, which means there will be some in-office days required.

Category
Growth Marketing
Growth & Marketing
Required Skills
SQL
Data Analysis

You match the following Ambrook's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Proven experience owning and hitting aggressive growth targets.
  • Experience running performance marketing, optimizing campaigns with paid social and search providers.
  • Systems thinker who can adeptly discern the signal from the noise and understand how changes to one part of a growth funnel may affect another.
  • Experience building a growth engine in ambiguous, high-growth situations, especially in the transition from pre- to post-hypergrowth.
  • Experience in SMB SaaS, especially with product-led growth, sales-assist, and channel partner growth motions.
  • Competency with SQL and data analysis tools.
Responsibilities
  • Own: Scaling paid channels / performance marketing, owning a multi-million dollar annual budget.
  • Teach: Performance marketing best practices to cross-functional peers, empowering engineers, designers, and sales team members to contribute to our success in performance marketing.
  • Learn: Ins and outs of building an agrifinance and climate tech company, including the nitty gritty of agricultural bookkeeping, the larger farm finance ecosystem, and natural resource management / ESG tie-ins.
  • Take over our paid marketing channels (Meta, Google, and others), optimizing spend to accelerate our growth.
  • Take over and improve our existing growth dashboards and report out on channel KPIs.
  • Establish deep relationships with your team and cross functional peers.
  • Audit and improve our workflows for producing ad creative, landing pages, and other campaign content.
  • Familiarize yourself with Ambrook’s product and our research notes and recording repository from user onboarding calls and customer discovery interviews.
  • Embed yourself deeply in understanding the state of farm finance, building a strong intuition about customer needs and audience segmentation.
  • Manage end-to-end campaign planning, execution, and optimization.
  • Partners with engineering to build clearer lead attribution and A/B testing frameworks to focus our spend on the highest-performing creative.
  • Drive a significant increase in top of funnel from paid channels, implementing best practices from other high-growth startups.
  • Bring online a new paid marketing channel, using the best practices from our existing paid channels.
  • Write about your experience and how you improved Ambrook’s growth, processes, and team culture in a post on Ambrook’s company blog.
Desired Qualifications
  • Bonus: Experience in fintech.
  • Bonus: Experience working in American industry – ag, trucking, construction, etc.

Ambrook focuses on promoting sustainability within the agriculture and natural resource sectors. The company provides tools and resources that help businesses in these industries adopt sustainable practices while also ensuring profitability. Ambrook's approach involves offering insights and data that enable companies to make informed decisions about their operations, ultimately leading to more environmentally friendly practices. Unlike many competitors, Ambrook emphasizes the financial benefits of sustainability, aiming to show that eco-friendly practices can also be economically viable. The goal of Ambrook is to create a balance between environmental responsibility and business success.

Company Size

11-50

Company Stage

Series A

Total Funding

N/A

Headquarters

Denver, Colorado

Founded

2020

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased adoption of precision agriculture drives demand for Ambrook's integrated financial tools.
  • Government incentives for sustainable farming create opportunities for Ambrook's financial solutions.
  • The rise of regenerative agriculture aligns with Ambrook's mission to track sustainability metrics.

What critics are saying

  • Competition from fintech startups could impact Ambrook's market share.
  • Rising interest rates may reduce farmers' ability to invest in Ambrook's tools.
  • Data privacy concerns among farmers could hinder adoption of Ambrook's products.

What makes Ambrook unique

  • Ambrook focuses on making sustainability profitable in agriculture and natural resources.
  • The company builds accounting and financial tools specifically for farms.
  • Ambrook's tools integrate with precision agriculture technologies for real-time financial insights.

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Benefits

Health Insurance

401(k) Company Match

Flexible Work Hours

Unlimited Paid Time Off

Professional Development Budget

Growth & Insights

Headcount

6 month growth

-15%

1 year growth

-6%

2 year growth

7%