Full-Time

People Experience Communications Manager

Posted on 9/26/2024

Crunchyroll

Crunchyroll

1,001-5,000 employees

Streaming service for anime and dramas

Entertainment
Gaming

Compensation Overview

$98.7k - $123.3kAnnually

+ Performance Bonus + Employer Matched Retirement Savings + Time-off Programs + Progressive Health Benefits and Perks

Senior

Culver City, CA, USA

Hybrid work from Culver City, CA office.

Category
Human Resources
People & HR
Required Skills
JIRA
Asana
Requirements
  • 8+ years in Internal or Executive Communications or related experience
  • Bachelor's Degree in Communications, Marketing, English, Journalism or a similar combination of experience and education
  • Proficient in Google Workplace Suite, Microsoft Office, Slack
  • Familiar with JIRA, Asana, and Google Sites for intranet management (bonus)
  • Available for limited travel domestically and internationally
Responsibilities
  • Manage the development and execution of global team member communication strategies to drive engagement and alignment with leadership direction and functional goals
  • Provide strategic counsel on sensitive issues with thoughtful messaging support and executive guidance as needed across a variety of projects
  • Develop and execute innovative ways to communicate, inform, and engage a diverse, international team member base, including language translation as needed
  • Strengthen Crunchyroll’s culture and values in communications and engagement efforts across the organization, including the support of team member events, Social Impact, Employee Resource Group (ERG) and Diversity Equity and Belonging (DEIB) programs
  • Create and execute communications plans on behalf of our leadership team, including messaging for global all-team function meetings, organization announcements, videos, presentations, internal channels, etc.
  • Help drive the creation and execution of time sensitive campaigns to boost team member engagement and inform on important People Experience business (benefits, compensation, recruiting, workplace, and more)
  • Capture the authentic voice of leadership in spoken and written communications and help shape the internal communications narrative aligned with the organization
  • Drive the collection, analysis and reporting for communication measurement metrics and related action plans in collaboration with the People Experience team

Crunchyroll specializes in streaming anime, manga, and Asian dramas for a global audience. It operates on a subscription-based model, offering both free ad-supported content and premium memberships that provide benefits like early episode access and high-definition streaming. This dual revenue approach, combining advertising and subscription fees, allows Crunchyroll to cater to different audience segments. The company also sells merchandise related to anime and has started producing original anime series to attract more subscribers. What sets Crunchyroll apart from competitors like Netflix and Hulu is its exclusive focus on niche content that appeals to dedicated fans, fostering a strong community around its platform.

Company Stage

Acquired

Total Funding

$4.7M

Headquarters

San Francisco, California

Founded

2006

Growth & Insights
Headcount

6 month growth

3%

1 year growth

14%

2 year growth

26%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for anime merchandise boosts Crunchyroll's revenue from physical product sales.
  • App launches on Xfinity and Xumo expand Crunchyroll's accessibility and audience reach.
  • English dubs for popular series attract non-Japanese speaking audiences, broadening viewership.

What critics are saying

  • Locking One Piece episodes behind a paywall may alienate free-access users.
  • David Wald's departure citing 'abuses' could harm Crunchyroll's industry reputation.
  • High-priced Blu-ray collections may not appeal in a predominantly digital streaming market.

What makes Crunchyroll unique

  • Crunchyroll focuses exclusively on anime and Asian media, unlike general streaming services.
  • It offers both ad-supported and premium ad-free memberships, catering to diverse audience needs.
  • Crunchyroll produces original anime series, enhancing its unique content offerings.

Help us improve and share your feedback! Did you find this helpful?

INACTIVE