Senior Product Manager

What Do We Do?

Triple Whale is the source of truth for eCommerce brands. Our platform centralizes the entire analytics stack, from profit tracking and customer insights to marketing attribution and creative intelligence. We empower brands with the visibility they need to make smarter decisions, scale faster, and optimize every dollar spent.

Why Triple Whale Needs You

Join the team building the next generation of data activation and feedback systems that close the loop between Triple Whale’s measurement insights and the ad platforms where optimization happens. You’ll lead our Attribution Sync and data activation initiatives, ensuring that our customers’ first-party attribution and conversion data seamlessly flows back into platforms like Meta, Google, TikTok, and others, powering smarter bidding, targeting, and campaign optimization.

You’ll work at the intersection of attribution, privacy, and platform performance, owning integrations that make first-party data activation reliable, compliant, and impactful.

(We are prioritizing candidates based on the East Coast or those who can comfortably work during Eastern Standard Time hours.)

What You’ll Drive

• Data Activation & Attribution Passback: Own the roadmap for Triple Whale’s data passback systems, enabling customers to use our first-party attribution models as the source of truth for campaign optimization.
• Platform Integrations: Lead high-reliability, privacy-safe event delivery to major ad ecosystems (Meta, Google, TikTok, Pinterest, Snap, etc.), covering schemas, authentication, versioning, and evolving platform policies.
• Feedback Loops: Build and refine closed-loop systems that feed Triple Whale’s measurement data back into acquisition platforms, improving performance through continuous learning and optimization.
• Reliability & Performance: Define and uphold SLAs/SLOs for event delivery success, latency, idempotency, and retry behavior to ensure consistent downstream performance.
• Consent & Privacy Stewardship: Ensure data activation respects user consent and data governance standards; work closely with security and legal teams to maintain compliant data handling.
• Setup & Validation UX: Deliver frictionless setup experiences, auto-mapping events, surfacing real-time validation, and building intuitive feedback for customers and agencies.
• AI-Driven Insights: Build diagnostics and recommendations that help users understand data quality, match rates, and optimization impact across platforms.
• Extensibility: Expand integrations beyond Shopify to broader ecosystems (BigCommerce, WooCommerce, custom carts, GTM server-side, Segment/mParticle/RudderStack, and headless environments).
  
  

What You’ll Bring

• 5–8+ years of product management experience in adtech, martech, or data platform products, ideally involving APIs, data pipelines, or activation systems.
• Strong technical grounding in events and API architectures, reliability, rate limits, idempotency, and data observability.
• Familiarity with attribution and conversion modeling concepts and how they interact with platform optimization algorithms.
• Deep respect for privacy and consent frameworks; experience working with hashed identifiers and secure data handling.
• Proven ability to collaborate with data, platform, and solutions engineering teams to ship complex integrations.
• Excellent written and verbal communication skills, with the ability to translate technical systems into clear business value.
• English required; Hebrew a plus.
  
  

Nice to Have

• Experience integrating with ad platform APIs (Meta CAPI, Google Enhanced Conversions, TikTok Events API, etc.).
• Background in standardizing event taxonomies or data schemas across diverse environments.
• Familiarity with reverse ETL tools or activation platforms (Hightouch, Census, etc.).
• Exposure to AI-assisted workflows for diagnostics, data mapping, or guided setup.

Our Values

• We Are Customer Obsessed: From our mission to every detailed project, everything we do is designed to create a positive impact for our customers.
• We Move (Very!) Quickly: The speed at which we work, iterate, and deliver value is our most competitive advantage. 
• We Are Trustworthy: Candor, directness, and honest communication helps us learn, grow and improve so we can win together. 
• We Are Curious: We extend beyond our comfort zone and ask questions that guide us towards new, creative, and bold paths.
• We Act Like A Mensch: We act with honor, integrity and empathy, and have deep respect for our customers and each other.

Perks

• Greatest Team: A world-class team of the brightest and most talented out there! Work with fun, hardworking, kind, nice people who are passionate about what they do
• Compensation: Competitive salary, benefits, and equity
• Family Focus: Parental leave and flexibility for families
• Time Off: Generous PTO. We want you to relax when you need to relax!
• Healthcare: Excellent medical, dental, and vision coverage
• 401K: 3% matching

Triple Whale is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join Us in Making Waves

If you’re looking for more than just a job and want to be part of a movement reshaping the future of Ecommerce, Triple Whale is the place for you. We’re on the lookout for driven, curious, and creative individuals ready to thrive in a fast-paced environment.