Full-Time

Jr. Marketing Analytics Specialist

Account Manager

Confirmed live in the last 24 hours

WebFX

WebFX

501-1,000 employees

Digital marketing solutions for revenue growth

Data & Analytics
Consulting
Consumer Software

Compensation Overview

$45.5k - $48.5kAnnually

Entry, Junior

Harrisburg, PA, USA

This position is based fully in-office at our riverside campus in Harrisburg, PA.

Category
Customer Success Management
Strategic Account Management
Sales & Account Management
Required Skills
Market Research
SEO
Word/Pages/Docs
Google AdWords
HTML/CSS
Excel/Numbers/Sheets
Google Analytics

You match the following WebFX's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • A Bachelor’s Degree
  • GPA above 3.4
  • Part-time/summer job/internship experience
  • Customer service experience in any industry
  • Advertising/marketing agency experience
  • Digital marketing experience
  • Basic HTML experience
  • Google Analytics and/or analytical/research skills
  • Excel/Google Docs skills
  • Copywriting for the web
  • Presentation skills
Responsibilities
  • Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals
  • Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships
  • Analyze performance data (in Google Analytics and MarketingCloudFX) and prepare monthly digital marketing campaign reports
  • Develop appropriate SEO strategies and action plans/optimizations based on data
  • Create and manage PPC (think Google Ads!) campaigns and work to ensure a positive ROI for clients
  • Perform research to ensure client success - think keyword research, competitor analysis, and everything in between
  • Devise the content strategy and outlines for our team of copywriters and manage the execution of web content based on client goals
  • Manage the ideation, planning, and execution efforts of CRO special projects and champion CRO best practices for clients
  • Perform A/B, website usability, and website conversion rate testing to determine what works best for your client and provide recommendations accordingly
  • Interpret web analytics, demographic data, market research, and buyer behaviors, and generate and execute strategies as they relate to findings
  • 'Get your hands dirty’ and get into the backend of client websites to correct errors and technical issues and implement content
Desired Qualifications
  • Interest in the web and staying up-to-date on new and developing technologies
  • Professional, dependable, and independent worker with a strong work ethic
  • Self-motivated, thrive on challenges, and enjoy getting things done
  • Eye for detail and dedication to high-quality work
  • Exceptional level of follow-through
  • Proactive, creative problem-solver who faces challenges with a can-do mindset
  • Excellent time/project management skills
  • Solid analytical skills and a knack for making data-driven decisions
  • Sense of urgency and ability to consistently meet deadlines
  • Outstanding communicator and possess strong interpersonal skills
  • Lifelong learner who loves to grow and stretch outside of comfort zone, and always looking to improve skills

WebFX provides digital marketing solutions designed to help mid to large-size companies increase their revenue. Their services include search engine optimization (SEO), web design, ecommerce solutions, and website conversion strategies. By focusing on driving traffic to client websites and converting visitors into customers, WebFX ensures that their clients see a positive return on investment (ROI). What sets WebFX apart from its competitors is their personalized approach, where they create tailored marketing strategies for each client. The company's goal is to deliver measurable results that enhance their clients' online presence and profitability.

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$17.2M

Headquarters

Harrisburg, Pennsylvania

Founded

1996

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Nutshell enhances WebFX's CRM and email marketing capabilities for SMBs.
  • Strategic investment from Trilantic North America boosts resources for expansion and growth.
  • Rising demand for word-of-mouth commerce aligns with WebFX's marketing strategy evolution.

What critics are saying

  • Word-of-mouth platforms like Aspire.io may challenge traditional digital marketing strategies.
  • No-code design tools could reduce demand for custom web development services.
  • User-generated content preference may require WebFX to adapt its marketing strategies.

What makes WebFX unique

  • WebFX offers a comprehensive suite of digital marketing services, including SEO and web design.
  • The company has a strong focus on ROI, tailoring strategies for mid to large companies.
  • WebFX's charitable initiative, FXBuilds, enhances its brand image and community impact.

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Benefits

Flexible Schedule

Little Amps Coffee & Tea Bar

Merit-Based Promotions

On-Site Gym and Yoga Classes

Supplemental Insurance

Generous Paid Time Off

Humanitarian Trips

Personal Desk Fund

150% Company Match Of Personal Charity Donations

CheersFX Peer Recognition

FXLearns Library

New Parent Support

Company News

PR Newswire
Mar 6th, 2024
Word-Of-Mouth Commerce Is The Next Evolution Of Influencer Marketing

Aspire.io drives word-of-mouth commerce at scale for 900+ global giants and high-growth DTC brands, cutting through the noise of traditional paths to purchase.SAN FRANCISCO, March 6, 2024 /PRNewswire/ -- Fighting rising acquisition costs, the sunsetting of third-party cookies, and the dwindling returns of once highly-profitable advertising channels, marketing leaders are shifting their channel mix towards a source of unmatched returns: letting consumers themselves (and people they trust) do the selling. Aspire.io, the world's leading word-of-mouth commerce company, has built a powerhouse platform and industry-leading Agency to drive revenue in the way commerce began - trusted, word-of-mouth recommendations through ambassadors, influencers, affiliates, customers, user-generated content, and social ads to drive efficiency across paid, owned, and earned."With rising ad costs and the loss of cookie tracking, the best brands are going back to the basics, tapping into their communities to drive sustainable growth," said Anand Kishore, CEO at Aspire. "Word-of-mouth used to be associated with unpaid, unscalable growth, but today is highly scalable, profitable, and efficient."Traditional, brand-produced content is no longer effective, especially with younger Gen Z audiences who crave authenticity, realness, and low-fidelity content. Consumers want product recommendations from trusted, familiar faces and peers with 69% of buyers trusting influencer recommendations. Plus, marketing channels such as email and websites are losing the consumers' attention to social media platforms such as TikTok and Instagram - which are now search, content, and point-of-purchase powerhouses. The distance between inspiration and transaction is shorter than ever, and Aspire operationalizes word-of-mouth marketing at the largest scale and on the biggest stage - social media platforms.92% of consumers trust recommendations over a company's messaging and 73% of online shoppers agreed that user-generated content made them more confident when purchasing

PRLog
Jun 21st, 2023
Namify'S Startup Name Generator Is The Ultimate Branding Solution For New Entrepreneurs

The Best Startup Name Generator In 2023 Free LogoHOUSTON - June 21, 2023 - PRLog -- Namify has done it again in their quest to alleviate the struggles startups face when it comes to branding their business with a unique and catchy name. Namify, a brand renowned for its innovative name generation tool, has unveiled the Startup Name Generator to the global market.The Startup Name Generator is designed to simplify the process of finding a remarkable brand name that is an impressive and domain-compatible name for startups. It takes into consideration the keywords that are most relevant to your brand and offers a plethora of name suggestions based on your specifications. Statistically, 77% of consumers make purchases based on a brand's name, which makes it extremely important for startups to have a strong and unique name.Namrata Arya, Product Manager, Namify passionately speaks about the tool, "With the Startup Name Generator, we aim to streamline the branding process for startups. Our advanced algorithm ensures that every name suggestion is unique, catchy, and domain-ready. It's an exciting time for us, and we're thrilled to see the positive impact our tool will have on startups worldwide." She also adds, "Namify's Startup Name Generator covers the entire initial branding process giving startups the chance to find a name, buy the domain, reserve it on social media, check for trademark information, and get a logo for it in the matter of a few minutes

VentureBeat
Dec 28th, 2022
How Long No-Code Product Design Trends Could Last

Check out all the on-demand sessions from the Intelligent Security Summit here. How do you define a trend? Trends in the stock market indicate that finances are moving in a certain direction. Trends in the business world center on new strategies and practices that are potentially beneficial for a brand’s baseline. Trends in fashion change so swiftly that they’re difficult to keep up with. In defining what makes a “trend,” there’s one thing that always seems to be part of the equation: Trends are limited in popularity, and eventually, they give way to the new.No-code products themselves have been on the cusp of a new trend, part of the growing no-code movement that has fostered accessibility and user-friendliness for those of us who haven’t mastered coding. But will no-code products continue to be utilized, and for how long?Let’s take a look at some of the details, and the factors that play into the answers.No-code product designWhat exactly do I mean by no-code product design?

Newswire
Oct 18th, 2022
Webfx Acquires Crm And Email Marketing Platform Nutshell To Drive The Revenue Growth Of Small Businesses

Award-Winning Digital Marketing Agency to Build Towards a Complete Services and Software Solution for Premium SMBs Worldwide. WebFX, the leading tech-enabled digital services provider for premium SMBs, today announced the acquisition of Nutshell, a CRM and email marketing platform that helps B2B organizations work together to close more deals

Private Equity Wire
Oct 22nd, 2021
WebFX secures strategic investment from Trilantic North America

Trilantic North America has made a strategic capital investment in WebFX, a tech-enabled digital services provider for premium SMBs.