Full-Time

Regional Marketing Manager

Guy Carpenter

Confirmed live in the last 24 hours

Marsh & McLennan

Marsh & McLennan

No salary listed

Senior

Company Does Not Provide H1B Sponsorship

London, UK

This is a hybrid role that requires working at least three days a week in the office.

Category
General Marketing
Growth & Marketing
Required Skills
Communications
Social Media
Salesforce
Marketing
Data Analysis
Requirements
  • Significant marketing and communications experience working in a large, complex, and matrixed environment, within the insurance or financial services sector, working with a wide variety of stakeholders to develop and execute Marketing and Communications strategies, campaigns, and tactics.
  • Experience of delivering impactful campaigns in rapidly changing, highly-regulated, technologically dynamic environments.
  • Excellent written, verbal and visual communication skills on both technical and non-technical matters.
  • Proven ability to serve as a trusted and influential advisor and counselor to Senior executives, and to cultivate meaningful relationships with senior leaders and individuals of influence.
  • Hands-on experience with marketing and communications technologies, including marketing automation software, social media, intranets and content management systems.
  • Ability to understand, tailor and communicate complex business, legal and technical issues for various audiences.
  • Proven ability to build a team without reporting lines through coaching, credibility, leadership.
  • Understanding of marketing automation, data and analytics and customer journey-mapping.
  • Strong knowledge and utilization of digital products such as Salesforce suite of products (Marketing Cloud), AEM and social media channels.
Responsibilities
  • Oversee the development and execution of commercially-focused marketing strategies.
  • Be responsible for supporting the business to create/update value proposition and product and solutions collateral (all the marketing materials).
  • Work with GC Subject Matter Experts and global content team to create thought leadership strategy aligned to the specific needs of regional/local clients, including messaging and assets for email marketing.
  • Collaborate across marketing team to create activation plans for content and products based on theme, target audience, etc.
  • Partner with sales to ensure strategic business alignment with Go-to Market strategy, sales materials, Request for Proposal language, etc.
  • Coordinate and work closely with Marsh McLennan marketing and communications professionals.
Desired Qualifications
  • Supervisory experience

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