Copywriter

Aroma360 is a boutique Scent Marketing and Branding company that specializes in providing the highest-quality essential oil-based scenting solutions to businesses and individuals all around the world. As the only full-service scent company, Aroma360 guides clients from concept and development to strategic implementation while priding themselves on exceptional customer service every step of the way. Aroma360 is continuously raising the bar for healthy scenting solutions in the industry!

We're looking for a Copywriter to join our team!

About Us:

At Aroma360 and Hotel Collection, we create immersive scent experiences that elevate the everyday.

• Aroma360 blends fragrance with wellness to enhance homes and spaces with scent solutions that promote relaxation, balance, and well-being.
• Hotel Collection brings the essence of 5-star hotels into the home with luxury scents, décor, and travel accessories, delivering a prestigious, jet-setting lifestyle.

The Role:

We’re seeking a full-time Copywriter to join us on-site at our Miami office. This role requires a creative who can seamlessly switch between two distinct luxury brands. You’ll craft compelling, brand-aligned copy that speaks directly to each audience and drives engagement and sales.

Responsibilities:

• Write engaging, conversion-driven content for both Aroma360 and Hotel Collection, including product descriptions, email campaigns, website copy, social media captions, paid ads, SMS, and packaging.
• Maintain and develop distinct brand voices:

• Aroma360: Wellness-driven, sensory, warm, and sophisticated—focused on scent as a part of personal wellness and home ambiance.
• Hotel Collection: Irreverent, aspirational, & Elevated—focused on delivering the 5-star hotel experience at home through luxury scenting, travel accessories, and lifestyle products.

• Collaborate with the creative, marketing, and product teams to ensure messaging aligns with visual assets and overall brand strategy.
• Optimize copy based on performance data, customer feedback, and internal insights to drive engagement and conversion rates.
• Assist with product naming, campaign headlines, collection names, and storytelling that enhances the luxury brand experience.

Who You Are:

• A creative storyteller with 3+ years of copywriting experience, ideally in the luxury lifestyle, wellness, fragrance, or hospitality space.
• Proven ability to adapt tone and messaging for different audiences and platforms.
• Highly skilled in eCommerce content, including product storytelling, email marketing, ad copy, and web content optimized for conversions.
• Understands luxury consumer behavior and knows how to speak to aspirational, wellness-driven, and high-net-worth customers.
• Detail-oriented with exceptional grammar and a keen eye for luxury brand language.
• Collaborative, proactive, and able to manage multiple projects in a fast-paced in-office environment.

Nice to Haves:

• Experience with DTC (direct-to-consumer) brands and luxury eCommerce.
• Familiarity with Klaviyo, Shopify, and Meta Ads.
• Knowledge of SEO best practices for web content optimization.

Why Join Us?

• Be part of two rapidly growing luxury brands in the scenting and lifestyle space.
• Work on-site in a collaborative, creative environment at our Miami headquarters.
• Opportunity to shape how customers experience luxury and wellness through words.

How to Apply:

Please submit your resume, portfolio, and two writing samples:

1. A product description or email for a wellness-focused brand (like Aroma360).
2. A product description or ad for a luxury lifestyle or travel brand (like Hotel Collection).

Joining our team comes with a range of exciting benefits to support your health, well-being, and professional growth, including:

• Health coverage, including dental and vision insurance
• Life insurance
• PTO
• 401K
• Employee discount on our products and services.
• Fun and exciting company events.

Our organization is an equal opportunity employer and does not discriminate against any candidate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or any other legally protected characteristics. We are committed to promoting diversity, equity, and inclusion in our workplace and welcome candidates from all backgrounds to apply for any open positions.