Senior Strategist
UK
Posted on 5/30/2023
Locations
London, UK
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Requirements
  • 3-5 years experience of media strategy and comms planning
  • Strong understanding of consumer behaviours on different platforms and a working knowledge of media relevant to our clients including print, OOH, digital, social, etc
  • Knowledge of digital / social channels and using them to uncover additional insights and information
  • Management skills and leadership experience guiding a team beyond strategists, serving as a daily leader for media & creative teams
Responsibilities
  • Leading day-to-day comms planning on our media-led accounts. Help to set, plan and execute the strategic vision of an account - growing it through strong thinking and great work
  • Work closely with other Strategists to develop a meaningful consumer journey for each campaign
  • Determine the communication tasks for each campaign and write task briefs that guide messaging and execution tailored for each channel
  • Create measurable campaign KPIs
  • Analyse campaign metrics and leverage insights to improve comms plan
  • Providing strategic guidance and leadership to media and creative team members on an account
Desired Qualifications
  • Experience with B2B and B2C brands is a plus
VaynerMedia

501-1,000 employees

Media consultancy