Full-Time

Senior Writer

Retail Engagement & Marketing

Posted on 12/11/2024

Apple

Apple

10,001+ employees

Designs and sells consumer electronics and software

VR & AR
Consumer Software
Fintech
Consumer Goods

Compensation Overview

$179k - $269.1kAnnually

+ Bonus + Commission

Expert

New York, NY, USA

Role might be eligible for discretionary bonuses or commission payments as well as relocation.

Category
Content Strategy
Creative Writing
Content & Writing
Copywriting
Required Skills
Social Media

You match the following Apple's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 10+ years experience in developing creative concepts and content from ideas to execution for a variety of campaigns and media, including events, collateral, promotional materials, social, and digital.
  • A portfolio that demonstrates strategic insight and editorial talent through journalism pieces, digital brand campaigns, advertising content, or experiential events across various formats, e.g. written, audio, video or VR/AR/XR.
Responsibilities
  • Help ensure the flawless ideation, development, and execution of world-class campaigns and programs – from storytelling, tone of voice, and editorial planning to innovative experiences and opportunities for learning and development for our Retail team.
  • Work with teams of writers, designers, videographers, producers, and strategists to create content, communications, and experiences driving Retail engagement worldwide – including multimedia campaigns and programs, print collateral and guides, live events, digital broadcasts, social media and interactive experiences.
Desired Qualifications
  • 12+ years of Editorial experience in cross-platform content strategy, creative writing and communications for major media companies, marketing & advertising agencies, and retail businesses.
  • Experience guiding and mentoring copywriters and content creators on projects ranging from internal communications copy, event programming and learning experiences, to video scripts and digital assets.
  • Proven record driving collaboration and influencing decisions by building positive relationships.
  • Experience working with international teams across various Geos to ensure the delivery of globally relevant and locally-attuned work.
  • Ability to confidently articulate concepts and present work to senior leaders and executives, strategic partners via clear, compelling storytelling.
  • Demonstrated experience and/or interest in emerging technologies, including ML/AI and VR/XR.
  • Experience working with UX designers and platform leads to develop content outlines and future-proof platform enhancements.
  • Strong project management experience, with the ability to drive multiple priorities simultaneously on deadline and within budget.

Apple Inc. designs, manufactures, and sells a variety of consumer electronics and software products. Its main offerings include iPhones, iPads, Mac computers, Apple Watches, and Apple TVs, along with services like the App Store, Apple Music, iCloud, and Apple Pay. The products work together seamlessly, providing users with a cohesive experience across devices. Apple differentiates itself from competitors through its integrated approach, which combines hardware and software to enhance user interaction. The company aims to provide high-quality technology solutions while expanding its services, such as the Apple Card and trade-in programs, to foster customer loyalty and promote sustainability.

Company Stage

IPO

Total Funding

$619.1K

Headquarters

Cupertino, California

Founded

1976

Simplify Jobs

Simplify's Take

What believers are saying

  • Apple's sustainability efforts enhance its brand image among eco-conscious consumers.
  • Expansion into the smart home market could increase Apple's market share.
  • The Apple Store app launch in India targets a fast-growing smartphone market.

What critics are saying

  • AI News Summary feature spreading misinformation could damage Apple's reputation.
  • Delays in OLED MacBook Air plans may affect Apple's competitive edge.
  • Transition of Apple Card partners could disrupt financial services and customer experience.

What makes Apple unique

  • Apple's integrated hardware and software create a seamless user experience.
  • The Apple Card offers unique financial incentives, enhancing customer loyalty.
  • Apple's spatial computing innovations provide immersive experiences without physical controllers.

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Benefits

Health Insurance

Dental Insurance

401(k) Retirement Plan

401(k) Company Match

Tuition Reimbursement

Performance Bonus

Relocation Assistance

Employee Stock Purchase Plan

INACTIVE