Marketing Coordinator @ betr

About Betr

Founded in 2022 by Joey Levy and Jake Paul, Betr is a leading sports gaming and sports media company focused on enhancing the consumption of sports through entertainment.

Betr’s gaming products are differentiated through a unique product experience with a simplified user interface that is catered to the casual sports fan, enabling Betr to capture more of the under-penetrated online gaming addressable market. Betr began with a beta version of its Online Sports Betting (OSB) product, which only offered microbetting markets such as the next play in a football game or the next pitch in a baseball game, before launching its real-money Daily Fantasy Sports (DFS) product, Betr Picks, in 24 states. Betr plans on launching its V1 Sportsbook product with full sportsbook capabilities ahead of the 2024 NFL season, as well as its iGaming vertical with the launch of Betr Casino by the end of 2024.

Betr’s media division, Betr Media, is the fastest growing sports betting media brand in the United States that has grown to over 7 million followers & 3 billion impressions across its social channels since publicly launching in August 2022. Betr Media is able to effectively reach and engage its audience at scale given its large social following coupled with its unique combination of in-house media talent and production, with an emphasis on original short-form video content.

Betr is backed by Fuel Venture Capital, Aliya Capital Partners, Roger Ehrenberg/IA Sports Ventures, Florida Funders, 8vc, Anti Fund, 305 Ventures, and many others.

About the role:

The Betr team is looking for a marketing coordinator to lead on net new affiliate outreach and existing partner management, while providing broader operational support to the Betr marketing team ahead of football season and beyond.

This role is based in Miami, Florida. You must be based in this area or be willing to relocate to be considered for this position. It will require scheduling flexibility including working nights, holidays, and weekends when necessary.

What You’ll Do:

Identify and recruit new affiliate partners to expand Betr’s affiliate network
Negotiate economic terms with potential partners, both for initial agreements and renewals
Onboard and activate affiliate partners and ensure partners have all tools and resources needed to become successful
Analyze individual partner metrics to help inform decisions
Subject matter expert in the micro influencer space
Provide broader operational support across the Betr growth team, including reporting support, campaign management,
Drive corporate communication with existing and prospective partners, representing the larger Betr voice and brand in external engagements
Work cross functionally across marketing and other internal teams (media, creative, ops) to ensure timely delivery of campaigns and associated insights

About You:

Strong partner facing skills and experience working with marketing partners and vendors
Ability to work proficiently in Excel and other data management tools
Excellent verbal, written, and interpersonal skills with the ability to communicate clearly and effectively
Ability to make data-driven business decisions in a fast-paced environment
Self-motivated and able to drive initiatives from end-to-end
An entrepreneurial mindset with excellent organizational skills, the ability to be flexible, & prioritize responsibilities

At Betr, we’re driven by a shared vision to reshape the sports & gaming industry. As a dynamic startup poised for remarkable growth, we’re dedicated to crafting innovative experiences that cater to sports enthusiasts across the nation. We believe in pushing boundaries, embracing diversity, and fostering a collaborative culture that extends beyond the world of sports. Join us in shaping the future of sports entertainment!

Betr provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. We deeply understand the value of bringing together a team with different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply

Thank you for your interest in Betr. We look forward to reviewing your application.

Marketing Coordinator

betr

What You’ll Do:

About You:

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