Director - Strategy

How We Strategize:

A laugh. A tear. A heart skipping a beat. A human reaction to something completely unexpected. This is what drives us.  It’s also the inspiration for our name btw (an elevated blood pressure, since you ask).

As a growing strategy team within the global powerhouse of 160over90,  we take the mantle of digging deep into the cultural currents of what people most care about today and tomorrow; attaching a brand to the right and relevant insights…and guiding the way ideas come to life across every/any part the marketing spectrum.

Who You Are:

You’re curious about how brands, people, and culture connect — and how those connections create impact.

You know how to bring ideas to life through partnerships, experiences, and moments (not just traditional campaigns) that move audiences. You work well with different teams. You build trust fast because you ask the questions others don’t

We’re looking for a strategist who understands culture and knows how to turn it into work that resonates — especially across sponsorships, experiences, and creative activations.

Intrigued?

Responsibilities:

This role has senior strategy responsibility reporting into a VP of Strategy building our agency’s strategy presence in Los Angeles, focused on delivering for a brand client with an extensive partnership portfolio across sports and entertainment. As such responsibilities cover the following:

• Turn complexity into sharp, actionable direction.

• Deliver perspectives and recommendations that challenge, not comfort.

• Build journeys and frameworks that create resonance, not just reach.

• Craft briefs that spark audacious, original creative.

• Spot what’s next in culture — and move before others react.

• Collaborate hard, debate well, and demand the best at every stage.

• Treat new business like a creative arena, not paperwork.

• Evolve the strategy discipline for what’s next, not what’s been done.
  

Skills and Experience:

Whether you’re a loud force of nature or a quiet powerhouse, we don’t care. But you must bring confidence and perspective to all you do.

• 6+ years driving strategy in creative, partnership, or experiential agencies—or on the brand side—at the intersection of culture.

• Portfolio of work that challenges categories and delivers visible impact.

• Hands-on, end-to-end ownership in partnership marketing

• Fluent in sports, entertainment, and culture—knows the players, dynamics, and how audiences move.

• Expert at distilling research and data into sharp, actionable insight.

• A commanding executive presence that communicates clearly, decisively, and keeps people listening.

• Navigates complex organizations, connects dots, and builds trust.

• Makes strategy essential to agency and client outcomes—never background noise.

• What matters is the work and the thinking, not the diploma.