Full-Time

Senior Copywriter

Posted on 1/30/2025

CVS Health

CVS Health

10,001+ employees

Comprehensive pharmacy and healthcare services

Healthcare
Consumer Goods

Compensation Overview

$66.3k - $145.9kAnnually

+ Bonus + Commission + Short-term Incentive Program

Senior

Company Historically Provides H1B Sponsorship

Hartford, CT, USA

Category
Content & Writing
Copywriting
Required Skills
Marketing

You match the following CVS Health's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 5 plus years of copywriting experience, overseeing writing in an external or internal agency.
  • Possess a deep understanding of the health insurance industry, client’s health benefits products, audiences, and business objectives, and execute on writing that aligns with the client’s vision.
  • 5 plus years of health benefits insurance marketing and communication expertise.
  • Employee benefits knowledge and experience.
  • Demonstrated ability to adapt style of copy to various audiences, purposes, or media
  • Proficiency with AP or Chicago Manual of Style
  • Understand writing applications in traditional and emerging channels
  • Knowledge of compliance and legal requirements (disclaimers) surrounding copy
  • Experience using AI to proof and/or enhance copy
Responsibilities
  • Ensure successful execution of all writing projects, ensuring they are delivered on time and meet the required quality standards.
  • Write creative, effective copy according to project specifications / creative brief from start-to-finish, including but not limited to guides, letters, flyers, emails, articles, SMS, phone scripts, website copy, etc. to make sure they’re in plain language, meet members’ information needs, and follows applicable client brand and voice guidelines.
  • Produce and is accountable for the final development of creative assets and ensures accuracy, attention to details and overall meets or exceeds the writing objectives.
  • Recommend, research and develop facts, quotes, and scenarios to support creative strategy and execution.
  • Ensure messaging, brand guidelines and directives are embraced and adhered to in all executions.
  • Execute writing requests with accuracy, producing zero errors in work (client’s edits are implemented correctly, spell check was run, facts and trademarks confirmed)
  • Proactively identify and act on opportunities for operational efficiencies and improvements.
  • Work harmoniously with others to get a job done and lead the team in a collaborative fashion.
  • Maintain consistent voice and audience focus in writing, and have the ability to “boil down” verbose content to the “essence” of the main message, using plain language skills
  • Support peers by reviewing and proofreading work to ensure zero errors.

CVS Health operates a large network of retail pharmacies and walk-in medical clinics across the United States, providing a variety of health-related products and services. Their offerings include prescription medications, over-the-counter health products, beauty items, and general merchandise. CVS Health also functions as a pharmacy benefits manager, serving over 75 million plan members, and has a senior pharmacy care business that assists more than one million patients each year. This integrated model allows CVS Health to deliver affordable health management solutions, improving access to quality care and health outcomes while aiming to reduce overall healthcare costs. Unlike many competitors, CVS Health combines retail pharmacy services with clinical care, making it a significant player in the healthcare sector with a commitment to enhancing the health of individuals and communities.

Company Stage

Debt Financing

Total Funding

N/A

Headquarters

Woonsocket, Rhode Island

Founded

1963

Simplify Jobs

Simplify's Take

What believers are saying

  • Telehealth expansion offers CVS Health growth opportunities in virtual care services.
  • AI in pharmacy operations can improve CVS Health's efficiency and customer satisfaction.
  • Health and wellness apps provide CVS Health avenues to engage customers and improve outcomes.

What critics are saying

  • DOJ legal challenges over opioid prescriptions could harm CVS Health's reputation and finances.
  • Supply chain vulnerabilities, highlighted by the Horizon Milk recall, may impact consumer trust.
  • Competition from retailers like Walmart and Amazon could affect CVS's market share in CRC tests.

What makes CVS Health unique

  • CVS Health operates over 9,600 retail pharmacies and 1,100 walk-in clinics nationwide.
  • The company integrates pharmacy benefits management with specialty pharmacy services for comprehensive care.
  • CVS Health offers a wide range of health products, enhancing accessibility and affordability.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

Company Equity

Wellness Program

Professional Development Budget

Paid Vacation

Paid Holidays

INACTIVE