The Senior Software Engineer, Digital Measurement position will be responsible for designing and supporting implementation of digital analytics solutions across all properties of Major League Baseball. Working primarily in Adobe Experience Cloud, you will work directly with Product Managers and Engineers to turn tracking requests into reporting and subsequent activation and personalization.
This role is part of the Digital Measurement team, with the charter of guiding baseball into a modernized approach to data collection, reporting, testing, and optimization.
Core Responsibilities:
● Work with product teams to understand measurement & reporting needs, then generating ‘tech spec’ engineering requirements for implementation of tracking solutions to support those reporting outcomes
● Supporting engineering teams in proper implementation & validation of specifications
● Operation of tag management solutions, tools administration (incl. reporting setup, user access) and other implementation-related interfaces
● Troubleshooting, QA, and change management of existing data capture solutions
● Direct reporting end-user support to enable product teams to understand & use metrics
● Managing multiple projects and workflows within a set of product priorities
● Working with Analytics, Business Intelligence, Data Engineering, and Marketing teams to utilize and activate on the reporting capabilities as designed
● Assist in building out organizational capabilities in digital data, including other forms of documentation, training, automation, and other company-wide enablement
Required Skills/Experience:
● Bachelor’s degree, preferably in Computer Science or similar STEM education background
● 5+ years experience in design and implementation of digital marketing solutions
● Expertise within Adobe Analytics or Google Analytics
○ Reporting: Segmentation, custom reports, and visualizations
○ Administration: Setup of users, variables, metrics, and processing rules
○ Troubleshooting & QA: Debugging and end-to-end testing on multiple devices
● Hands-on experience with a tag management system such as Adobe Launch, Google Tag Manager, Ensighten, Tealium
● Strong understanding of web technology and front-end development languages
● Ability to discuss complex, multifaceted problems with technical and non-technical audiences, and distill solution space into discrete options with summarized pros & cons
● Independent time management and project tracking, primarily in Atlassian (JIRA) products, across cross-functional organizations
Nice-to-Have Skills & Experience:
● Other tools in Adobe Experience Cloud/Platform: Target, Audience Manager, RTCDP, XDM Schemas, Customer Journey Analytics, Journey Optimizer
● Experience with other digital data collection & reporting platforms such as Segment I/O, Amplitude, Snowplow, Piwik
● Activation to Marketing endpoints such as social, email, or search marketing tools
● Server-side implementation of any relevant tools, particularly in node.js
● Developing SQL queries, specifically for cloud data warehouses such as BigQuery, Redshift, or Snowflake
● Familiarity with BI Tools such as Looker and Tableau
● Understanding of Customer Data Platforms and integrating offline & online data
● Technical writing for various types of audiences, from highly technical engineering-facing documentation to introductory end-user guide docs
● A passion for baseball
Why MLB?
Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the Major Leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.
MLB’s vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment. With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.
MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!
Major League Baseball is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
Are you ready to Step Up to the Plate? Apply below!
Per the NYC pay transparency law, the hiring range for this position is $135,000 to $155,000.
As a candidate for this position, your salary and related elements of compensation will be contingent upon your work experience, education, skills and any other factors Major League Baseball (MLB) considers relevant to the hiring decision. In addition to your salary, MLB believes in providing a competitive compensation and benefits package for its employees. MLB offers employees a full range of best in class benefits with no employee contributions towards medical, dental, and vision coverage premiums, as well as incentive and recognition programs, life insurance and automatic employer 401k contributions. All benefits are subject to eligibility requirements and the terms of official plan documents which may be modified or amended from time to time.
