Full-Time

Manager – Creator Management

Confirmed live in the last 24 hours

Influential

Influential

201-500 employees

AI-driven influencer marketing platform for brands

Compensation Overview

$80k - $100k/yr

Senior

Remote in USA

Preference for candidates located on the west coast of the United States.

Category
Growth Marketing
Growth & Marketing
Required Skills
Social Media
Requirements
  • 5+ years of experience working in digital, advertising, or influencer marketing
  • Experience managing and coordinating projects in a fast-paced/startup environment
  • Established and extensive network of managers/agents or Influencer contacts
  • Strong negotiating skills and management of individual campaign Influencer budgets well into the six figures
  • In depth knowledge of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
  • Deep knowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer
  • Working knowledge of online performance tracking and brand measurement tools
  • Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials
  • Continuous education on the latest trends and innovations within the world of social
  • A self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teams
  • Bachelor’s degree or equivalent experience
Responsibilities
  • Be accountable for the overall success of Influential's social campaigns
  • Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics
  • Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills
  • Liaise between the campaign management team and other key internal groups on each account (account management, research/analytics, operations) to ensure client needs are being met
  • Oversee Influencer “casting”, negotiation, contracting and content management across different brand campaigns.
Desired Qualifications
  • Experience with on-site or experiential Influencer events
  • Experience managing production elements of an Influencer campaign
  • Experience at a marketing-tech or media startup
  • You’re passionate about social media and/or influencer marketing

Influential connects brands with a large network of over 3.5 million content creators through its influencer marketing platform. The platform uses artificial intelligence to match brands with influencers based on advanced metrics like sales lift and return on ad spend, rather than just traditional social media engagement. This allows brands, especially large enterprises like Fortune 500 companies, to create more effective marketing campaigns that are measurable and impactful. Influential offers services such as campaign strategy, influencer matching, and performance analytics, generating revenue through service fees and premium features. The goal of Influential is to enhance marketing strategies for brands by providing precise influencer partnerships that lead to better results.

Company Size

201-500

Company Stage

N/A

Total Funding

$49.4M

Headquarters

Las Vegas, Nevada

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe acquisition enhances data-driven marketing with Epsilon's solutions.
  • AI tools enable scalable, cost-effective content creation for influencers.
  • Partnership with UniComm Media Group expands reach to Hispanic audiences.

What critics are saying

  • Publicis acquisition may shift company culture, affecting client relationships.
  • AI-generated content could disrupt traditional influencer marketing models.
  • Snapchat's Paid Partnership Tag may reduce reliance on Influential's platform.

What makes Influential unique

  • Influential leverages AI to match brands with over 3.5 million influencers.
  • The platform focuses on advanced metrics like sales lift and ROAS for campaigns.
  • Influential partners with IBM Watson, WME, Oracle, and is a Facebook Marketing Partner.

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Benefits

Remote Work Options

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Company News

Investing.com
Sep 19th, 2024
Publicis Groupe acquires Mars United Commerce

In other recent news, Publicis Groupe has announced its definitive agreement to acquire Influential, a leading influencer marketing company.

Business Wire
Jul 26th, 2024
Publicis Groupe to Acquire Influential, Creating World’s Leading Influencer Marketing Solution

Regulatory News: Publicis Groupe [Euronext Paris FR0000130577, CAC 40] has entered into a definitive agreement to acquire Influential, the world’s pre

Evrim Ağacı
Jul 26th, 2024
Publicis Groupe Expands Its Influence With Influential Acquisition

The collaboration aims to integrate Influential's capabilities with Publicis' existing data solutions from Epsilon, allowing clients not just to identify potential influencers but also to create successful campaigns that resonate deeply with targeted audiences.

More About Advertising
Jul 25th, 2024
Publicis bets on 'world's biggest' influencer marketing company

With a network of 3.5m creators, Influential will now team up with Epsilon, the data and marketing group which Publicis bought for £4.4bn in 2019.

MediaPost
Jul 25th, 2024
Publicis To Acquire Influential In Bid To Lead 'ID Driven' Influencer Marketing

Publicis to acquire Influential in bid to lead 'ID driven' influencer marketing.