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Full-Time

VP – Product Marketing and Strategy

Posted on 1/4/2024

Circle

Circle

1,001-5,000 employees

Provides regulated digital currency USDC

Consulting
Hardware
Fintech
Crypto & Web3
Financial Services

Compensation Overview

$270k - $310kAnnually

Expert

Remote in USA

Category
Product
Growth & Marketing
Required Skills
Marketing
Requirements
  • 15+ years of progressively increasing product marketing and strategy experience in consumer, developer and enterprise focused companies
  • 7+ years in executive, managerial or people leadership capacities, or equivalent entrepreneurship roles
  • 3+ years of experience working on international growth for products and services
  • 3+ years of experience working on developer initiatives
  • Experience/familiarity with Slack, Apple MacOS and GSuite
Responsibilities
  • Leading conversations with existing and potential members of our ecosystem in order to identify evolving pain points, needs, and wants
  • Working collaboratively with key constituents, including Business and Marketing to drive the GTM plan for all our products and services while working with XFN teams to put it in motion
  • Work with in-market business teams, to define country-specific plans to grow our ecosystem
  • Work with the Developer Marketing to build out our developer programs to help grow our developer base
  • Work with product strategy leads on market intelligence initiatives to sharpen ‘where to play’ and ‘how to win’ decisions
  • Acting as a representative of Circle’s ecosystem thought leadership and perspective with external stakeholders such as partners, regulators, policy makers and the media
  • Recruiting, managing and developing a team of Product Marketing Managers, and Strategy Leads
  • Partnering cross-functionally with multiple teams in the company to drive and execute on GTM and growth strategies, particularly in how products are brought to market alongside legal, compliance, business, marketing and operations teams
  • Establishing product goals, metrics and KPIs
Desired Qualifications
  • Ability to lead, influence, and motivate individuals and teams. Skilled in holding people accountable and establishing high standards of excellence
  • Strong communicator, with the ability to work positively and collaboratively with both internal teams and external stakeholders
  • Very high standards, superior attention to detail, and a drive for continuous improvement, while also being able to ship products fast and iteratively
  • Entrepreneurial mindset, incredible resilience, with a bias for action and ability to deal with extreme ambiguity and rapidly changing environments

Circle offers USDC, a regulated digital currency that enables near-instant, near-zero cost settlements and fully programmable capabilities, facilitating over $1.4 trillion in transactions. The main technologies/methods used include public blockchains for payments and financial applications.

Company Stage

Seed

Total Funding

$1.2B

Headquarters

Boston, Massachusetts

Founded

2013

Growth & Insights
Headcount

6 month growth

1%

1 year growth

5%

2 year growth

24%

Benefits

Paid time off - We offer flexible paid time off — take what you need as long as it works with you and your team, and all Circle employees get mobile phone and home office reimbursements.

Health coverage - No matter where you live, we offer a market competitive suite of benefits. Enroll in health, dental, vision, disability, and life insurances, and Circle covers some or all of the premiums.

Invested in your future - All U.S. full-time and part-time employees enjoy 401(k) and pensions (with 4% company match if you contribute 5% or more), and share Circle’s success via company equity awards.

Learning & development - Your individual growth and development is important to us and we provide the resources to help you grow your career while at Circle.

INACTIVE