Full-Time

Digital Marketing Manager

Caddi

Caddi

51-200 employees

Cloud-based manufacturing and procurement optimization

Data & Analytics
Industrial & Manufacturing

Senior

Chicago, IL, USA

Required Skills
Lead Generation
Google AdWords
Marketing
Data Analysis
Requirements
  • Proven experience as a Digital Marketing Manager, preferably within the SaaS industry
  • Experience in online and offline marketing and various digital marketing, design, and analytics
  • Strong business acumen with the ability to make strategic decisions that drive growth and profitability
  • Possess a strong background in SaaS marketing strategies, CRM/MA/peripheral tools, and best practices
  • Marketing savvy, loves marketing and knows wide variety of marketing approaches of best practice companies
  • Strong communication skills and negotiation skills with ability to work effectively with all levels of staff in a collaborative team environment
  • A keen intellect, capable of advanced analytical and critical thinking, able to solve problems, and drive complex decision making
  • Person who is willing to get his/her hands dirty, take ownership to deliver results, do whatever it takes no matter how strategic or operational that work is
  • Financial expertise and the ability to manage budgets and finances effectively
Responsibilities
  • Plan and execute paid advertising campaigns across platforms like Google Ads, LinkedIn, and others
  • Oversee content creation for various digital platforms, ensuring high-quality, engaging, and on-brand content
  • Drive social media presence, building and maintaining a strong online community
  • Create and execute a comprehensive digital marketing strategy aligned with business goals
  • Develop and execute targeted email campaigns to nurture leads and drive customer engagement
  • Build and nurture a strong brand identity for CADDi in the manufacturing industry
  • Develop and oversee lead generation strategies to acquire new customers

Company Stage

Series C

Total Funding

$171.6M

Headquarters

Chicago, Illinois

Founded

2017

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

2%

2 year growth

16%