Senior Growth Marketer

We’re now hiring a Senior Growth Marketer to lead go-to-market efforts for this flagship product and cement Health Note as the trusted leader in AI-first, operational automation for healthcare. This is a high-visibility, high-impact role at the intersection of performance marketing, brand-building, and strategic narrative. You’ll shape how the market sees us, drive pipeline with speed, and help us take control of the conversation.

What You’ll Do

Own and Accelerate Demand Generation

• Plan and execute full-funnel campaigns that drive awareness, education, and qualified pipeline from mid-sized healthcare practices.
• Own paid, organic, and ABM channels—including messaging, landing pages, email nurtures, and SDR enablement materials.
• Translate product value into persona-specific ROI narratives for front office, clinical ops, and administrative leadership.
• Experiment quickly across LinkedIn, display, newsletter partnerships, retargeting, and emerging media to find what scales.

Make Us the Voice of the Category

• Shape our thought leadership strategy across LinkedIn, email, partner content, and events.
• Build Health Note’s public voice: you’ll amplify wins, tease insights, and publish bold, POV-driven content that sets the narrative—not just follows it.
• Partner with founders and product leaders to spot and share meaningful stories, trends, and customer outcomes.
• Identify and engage in channels where healthcare leaders live—from Modern Healthcare and Becker’s to niche Substacks, communities, and conferences.

Support Growth Across the Platform

• Drive demand for our original intelligent intake product, still widely used across enterprise health systems.
• Tailor messaging to CMIOs, operational leaders, and innovation teams across complex buying journeys.

Execute Full-Funnel Marketing with Discipline

• Own ~30% of pipeline through MQLs; partner tightly with Sales to align outbound strategy and campaign support.
• Track performance, optimize fast, and bring a data-driven mindset to every experiment.

Create and Scale High-Impact Assets

• Produce compelling one-pagers, decks, briefs, case studies, and video scripts across all stages of the funnel.
• Maintain and evolve a library of ABM materials by persona and segment.
• Be the go-to for speed—if Sales or Product needs something fast, you’re ready to jump in and deliver.

Use AI as a Force Multiplier

• Use generative tools (e.g. Jasper, Descript, Copy.ai, Gemini) to draft content, explore messaging, and test variations quickly.
• Help shape how our marketing team works in a modern, AI-native way—from content ops to campaign iteration.

What You Bring

• 5–7 years of B2B growth or product marketing experience; startup or early-stage strongly preferred.
• 3+ years in digital health or healthtech, ideally marketing SaaS products to provider orgs.
• Deep knowledge of demand gen tactics: ABM, email, paid media, funnel optimization, and reporting.
• Experience developing content and campaigns that build category leadership.
• A strong, clean writer with the ability to drive messaging clarity across formats.
• An eye for where healthcare leaders are paying attention, and how to show up there credibly.
• Passion for AI tools, creative experimentation, and marketing at the edge of what’s possible.
• (Bonus) Familiarity with voice tech, call center automation, or scheduling platforms.
  
  

Compensation & Benefits

• Base Salary: $135K–$160K
• Equity: Early-stage equity eligibility
• Location: United States (No work visa sponsorship at this time)

What Success Looks Like

• You drive predictable, scalable pipeline for our voice product—and help define the blueprint.
• You help position Health Note as the leading voice in AI-powered scheduling and intake.
• You build a steady drumbeat of thought leadership and shareable insights that gets the industry talking.

You create a marketing engine that’s fast, creative, AI-powered, and tightly aligned with Sales and Product.