Full-Time

Strategy Director

Confirmed live in the last 24 hours

Targetbase

Targetbase

201-500 employees

Data & Analytics
Consulting

Expert

Irving, TX, USA

Hybrid schedule requiring 3 days in office and 2 days working from home; candidates must be local to the DFW area.

Category
Strategy Development
Business & Strategy
Requirements
  • Minimum of 10 years of business experience in data-driven consumer marketing
  • 4+ years of experience in consumer strategy for Financial Services, Pharma, and/or Tech/Services categories
  • Demonstrated success in strategic planning, channel planning, developing insights, as well as launching and managing CRM initiatives
  • Experience in pitching new business and consultative selling is a plus
  • Bachelor’s Degree required; Master’s Degree highly preferred
  • Overtime as necessary
  • Travel is required
Responsibilities
  • Possesses overall responsibility for the strategic deliverables for assigned projects
  • Contributes to the development of effective marketing strategies for clients as they relate to consumer-centric marketing
  • Contributes to the creation of revenue growth via the design and sale of innovative solutions for existing clients
  • Maintains excellent client rapport, ensures excellent service delivery; collaborate with multi-functional team members provide knowledge and enablement to ensure all delivery is 'on strategy'

Company Stage

N/A

Total Funding

N/A

Headquarters

Irving, Texas

Founded

1979

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on data privacy boosts demand for Targetbase's secure marketing services.
  • AI-driven personalization aligns with Targetbase's expertise in data-driven marketing.
  • Brands seek omnichannel strategies, enhancing Targetbase's service offerings.

What critics are saying

  • Increased competition from firms like Epsilon and Merkle challenges Targetbase's market share.
  • Rapid AI advancements pressure Targetbase to innovate quickly.
  • Economic uncertainties lead to reduced spending on external marketing services.

What makes Targetbase unique

  • Targetbase emphasizes data privacy and security in its marketing services.
  • The company leverages AI-driven personalization to deliver customized consumer experiences.
  • Targetbase offers omnichannel marketing strategies for seamless customer experiences across platforms.

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