VP Marketing Sales

Job Summary

Responsible for the strategic and tactical direction of the company’s marketing efforts for the Acute, Post Acute, and Alternate Site sales markets. Lead a team of marketing professionals focused on enabling the sales force via sales tools and support, as well as through direct marketing activity that generates customer awareness and interest in products and services. In conjunction with sales and marketing leadership, lead development of new strategic initiatives that advance Medline’s position in the marketplace, accelerate opportunities for future sales growth, and enable expansion of Medline’s customer relationships from tactical to strategic. Accountable for all of the promotional programs, sales meetings, and sales incentive programs for all Medline sales organizations. Accountable for Medline’s corporate innovation development team, ensuring both a robust pipeline of innovation opportunities as well as a structured approach for commercialization and expansion through appropriate sales segments.

Job Description

Responsibilities:

• Along with Sales Leadership, define and develop the short- and long-term strategic marketing plans of the assigned sales forces designed to deliver financial goals.
• Lead development of strategic and tactical marketing plans that use the depth and breadth of Medline’s product portfolio, clinical expertise and distribution capabilities to grow and retain prime vendor accounts and expand multi-segment customer engagement.
• Lead the development and commercialization of marketing initiatives across segments, working to ensure Medline’s positioning and services across the continuum of care align with evolving customer needs and expectations.
• Accelerate expansion and customer acceptance of new innovation and strategic marketing initiatives to ensure greater scale of impact.
• Collaborate with Product Divisions to develop one common go-to-market plan for each sales segment that incorporates sales marketing activity and commercial support for division initiatives.
• Work with clinical leadership on the development of clinically focused programs and solutions that help enable the success of our customers and drive sales of supporting products.
• Oversee management of sales incentive programs that effectively leverage the strength of the sales force to meet or exceed sales and profit expectations and drive the strategic vision.
• Ensure the timely and accurate completion of sales enablement tools including but not limited to business reviews and any marketing materials supporting promo activity.
• Represent the needs of the sales force to the leadership of the organization with specific emphasis on ensuring the leadership of the Product Divisions are knowledgeable and aware of the evolving needs of our customers.
• Support sales force leadership in the communication strategy and plans at sales meetings both national and regional.

Required Experience:

Education

• Bachelor’s Degree in Business or Marketing related field.

Work Experience

• At least 10 years of marketing experience (ex. marketing plans, promotions, trade shows and other marketing/sales strategies).
• At least 5 years of marketing management experience including hiring, developing, motivating, and directing people as they work.
• Experience controlling and coordinating concurrent projects, competing priorities and critical deadlines.
• Forecasting and budgeting experience. - Experience developing strategic initiatives which align with business goals and budget.
• Experience developing and delivering presentations to various audience levels.
• Willing to travel up to 20% of the time for business purposes (within state and out of state).

Preferred Qualifications:

• MBA
• Marketing experience in the healthcare or related industry.

Benefits - Medline is committed to offering competitive benefits and a variety of choices to best meet the needs of you and your family. For employees scheduled to work at least 30 hours per week, this includes health and well-being, financial fitness, career development, paid time off and more. Employees scheduled to work less than 30 hours per week can participate in the 401(k) plan, access the Employee Assistance Program (EAP), Employee Resource Groups (ERG) and Medline Service Corps. For a more comprehensive list of our benefits, please click here.

Every day, we’re focused on building a more diverse and inclusive company, one that recognizes, values and respects the differences we all bring to the workplace. From doing what’s right to delivering business results, together, we’re better. Explore our Diversity, Equity and Inclusion page here.

Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.