Full-Time

Programmatic Account Manager

Posted on 7/26/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Junior, Mid

London, UK

Category
Strategic Account Management
Sales & Account Management
Required Skills
Data Analysis
Requirements
  • Drive for Results – Be action oriented and full of energy for the things he/she sees as challenging; eager to learn and apply new initiatives to increase performance within the team and for the client.
  • Read data – Able to draw insights from data analysis and suggest recommendations.
  • Work in a team – Be seen as a team player and is collaborative, easily gains trust and support of peers; encourages collaborations; can quickly find common ground and solve problems for the good of all; can represent his/her own interest and yet be fair to other groups.
Responsibilities
  • leading planning and delivery of programmatic trading for our client LEGO
  • work with Executives to deliver on planning, set up, delivery or programmatic media campaigns, including optimisation and leading on trading
  • planning campaigns
  • delivering media plans
  • strategic recommendations
  • identifying innovation opportunities
  • responsible for both Brand, Performance and Tactical campaigns delivered at a regional, national, and global level

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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