Full-Time

Senior Client Associate

Travel Vertical

Posted on 8/7/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

No salary listed

Senior

Irving, TX, USA

Category
Sales & Account Management
Required Skills
Social Media
Salesforce
Requirements
  • Manage existing accounts and acquire new customers within the travel markets.
  • Act as the primary liaison for assigned accounts, collaborating with internal teams and clients to ensure seamless communication and service delivery.
  • Drive revenue growth from existing accounts and support new client acquisitions by developing and presenting value-driven marketing solutions utilizing Epsilon’s data assets across various channels.
  • Consult with clients to understand their needs, deliver compelling presentations, and lead the proposal drafting and negotiation processes.
  • Demonstrate expertise in Epsilon's data assets, digital solutions, and market trends to provide clients with cutting-edge marketing strategies.
  • Maintain Salesforce.com records, provide accurate sales forecasts, and collaborate with delivery teams to ensure successful project execution.
  • Foster strong relationships with internal and external partners to deliver comprehensive solutions that meet client needs.
  • Contribute to lead generation campaigns and provide feedback for continuous improvement of the sales process.
  • Bachelor's degree preferred; MBA is a plus.
  • 5 - 7+ years of experience in the data industry, preferably in direct sales to travel accounts.
  • Strong knowledge of marketing technologies and the ability to innovate for growth.
  • Proficiency in Salesforce.com, MS Office Suite, and social media platforms.
  • Exceptional communication, problem-solving, and organizational skills.
  • Proven ability to drive business development plans and deliver effective presentations.
  • Expertise in Omni sales strategies and execution.
Responsibilities
  • Manage and expand a portfolio of existing accounts while strategically acquiring new customers within the Travel market.
  • Act as the main point of contact for assigned accounts, effectively collaborating with both internal teams and clients to deliver tailored marketing solutions.
  • Leverage Epsilon’s extensive data assets to develop and present value-driven marketing strategies that meet client objectives and foster long-term partnerships.

Publicis Groupe specializes in marketing, communications, and digital transformation, serving a wide array of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates its various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Size

10,001+

Company Stage

IPO

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • BR Media acquisition enhances data-driven audience strategies and campaign impact.
  • Expansion into Latin America with Retargetly and Practia indicates growth in emerging markets.
  • Advertise BG acquisition boosts performance marketing capabilities in Eastern Europe.

What critics are saying

  • Increased competition in influencer marketing from firms like WPP and Omnicom.
  • Potential challenges in integrating BR Media's operations with Publicis' global structure.
  • Rapid AI evolution may outpace Publicis' current capabilities against competitors like Accenture.

What makes Publicis Groupe unique

  • Publicis' acquisition of BR Media enhances its influencer marketing capabilities significantly.
  • Strategic expansion into Latin America shows Publicis' targeted growth in emerging markets.
  • Strengthening AI-driven platforms with Wibilong acquisition boosts conversational AI offerings.

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Company News

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Publicis Groupe to buy Lotame in a rare instance of agency-led ad tech consolidation

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Feb 15th, 2025
Publicis Acquires BR Media for R$ 550M

Publicis announced the acquisition of Brazil's BR Media Group, a leading influencer marketing firm with over 500,000 creators. The deal, valued at approximately R$550 million, aims to integrate BR Media's data technology with Publicis' Epsilon platform, enhancing audience strategies and campaign impact. This move is part of Publicis' strategy to expand in Latin America, following previous acquisitions like Retargetly and Practia.

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