Full-Time
Marketing Manager
Posted on 11/18/2024
AtoB
51-200 employees
Financial technology for trucking fuel management
Compensation Overview
$110k - $150kAnnually
Mid
Los Angeles, CA, USA
Hybrid work in Los Angeles, CA.
- 3-5 years of experience working with marketing operations, GTM, and partnership marketing
- Clear understanding of tools like HubSpot (to create emails, landing pages, and workflows), Webflow, Figma, Metabase/Dashtrics, and Google Sheets / Excel
- Intermediate proficiency with SQL (SQL proficiency not required, but will be expected to learn), marketing operations, and data analysis
- Expert copywriter with a clear ability to sell products through crafted messaging
- Manage and lead GTM motions and campaigns for 10+ partners
- Create workflows, landing pages, emails, SMS messages, and design modules in HubSpot to be used in GTM motions
- Use data + analytics skills to analyze campaign performance, especially with SQL and Google Sheets / Excel
- Manage HubSpot design manager modules (familiarity with JavaScript, HTML, and CSS is not required, but preferred)
- Utilize Webflow to make updates, improvements, and assist in website redesign projects
- Support design direction for one pagers, landing pages, and other external facing materials
- Create proposals and slide decks to pitch
- Assist in the upkeep and improvement of AtoB’s lifecycle marketing campaigns
AtoB focuses on improving the payments system for the trucking and logistics industry. It offers fuel management solutions that help delivery fleets, eCommerce businesses, and shipping companies manage their fuel expenses more effectively. AtoB's system ensures that only authorized users can access fuel cards, and it provides instant payroll for drivers, which helps reduce costs. The company serves both local businesses with short-distance fleets and larger operations with nationwide reach. AtoB stands out from competitors by combining secure payment methods with features that optimize fuel usage and route efficiency. The goal of AtoB is to lower fuel costs and enhance the overall efficiency of supply chains.
Company Stage
Debt Financing
Total Funding
$161.1M
Headquarters
San Francisco, California
Founded
2019
6 month growth
↑ 3%1 year growth
↓ -1%2 year growth
↓ -6%
Simplify's Take
What believers are saying
- AtoB's collaboration with TravelCenters of America offers 42 cents per gallon fuel savings.
- The partnership with Mastercard enhances payment efficiencies for the trucking industry.
- Growing demand for fleet cards presents a significant market opportunity for AtoB.
What critics are saying
- Emerging AI-powered platforms like Roadz could challenge AtoB's market position.
- Reliance on fuel provider partnerships poses risks if these partnerships are disrupted.
What makes AtoB unique
- AtoB offers secure, efficient fuel management solutions for the trucking industry.
- The company provides instant payroll for drivers, reducing costs and improving cash flow.
- AtoB's partnerships with major fuel providers offer significant cost savings on fuel.
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Benefits
Bay Area compensation offered for all US and Canada based employees
We are a remote-first company, though there is strong preference for this role to sit in the San Francisco Bay Area.
Unlimited time off
401(K) match