Full-Time

Account Director

Targetbase

Targetbase

201-500 employees

Performance marketing with data-driven customer experiences

No salary listed

Irving, TX, USA

Hybrid

Hybrid role: 3 in-office days; must live in Dallas/Ft. Worth area.

Category
Growth & Marketing (1)
Required Skills
Forecasting
Marketing
Requirements
  • Minimum of 7-10 years of experience in a client-facing leadership role responsible for building strong, long-term client relationships
  • Bachelor’s Degree (or higher) in Business, Communications, Marketing/Advertising preferred
  • Strong track record of applying strategic insights to customer journey and direct-to-consumer marketing
  • 5+ years as a people manager with both interest and ability to mentor individuals and cultivate teams
  • Strong fluency in pharmaceutical sector and competitive landscape
  • Prior success leading business as trusted advisor to external clients and trusted partner to internal competency leads
  • Experience quickly developing thorough understanding of clients’ businesses, brands, customers, and competitive environments
  • Demonstrated strategic thinking, especially with respect to one-to-one communications design and relationship marketing
  • Experience building effective and long-lasting relationships with senior level business leaders
  • Solid understanding of consumer/direct-to-patient channels and current marketplace
  • Demonstrated fiscal management skills
  • Excellent problem-solving skills with the ability to think quickly and activate plans
  • Desire to mentor others and bring cross-functional partners together in support of business objectives
  • Highly developed interpersonal and communication skills, including effective and active listening skills
  • Able to design and deliver presentations within client’s brand
  • Able to maintain composure in high-stress situations and effectively manage through challenges
  • Proficient with MS Office Suite
  • Experience managing revenue, budgeting and forecasting for client-related projects
Responsibilities
  • Maintains and nurtures a thorough understanding of clients’ businesses, brands, customers, and competitive environments in order to contribute to the development of solutions for their business and, more important, ensure that solutions/products align with the clients’ business needs and the goals of the project and Targetbase standards
  • Acts as a trusted business partner for the client and competency leads; provides the client with sound business counsel on most relationship management topics
  • Is visible, involved, available, and cooperative with both internal and external client teams
  • Takes ownership of the scope brief; handles all elements related to the briefing process to ensure flawless execution
  • Improves the quality and effectiveness of products
  • Plays an active role in the implementation of activities on client accounts that are facilitated by the client lead
  • Attends and participates in client briefs, client presentations, and attends client research as needed
  • Keeps manager informed of key decisions and progress on their account(s)
  • Develops strong relationships with mid-level clients and is viewed as an indispensable member to overall team
  • Builds mid-level and senior relationships with each of the Targetbase competencies (SBA, Strategy, Technology, and Creative) that assist in the completion of client projects
  • Works closely with each competency within Targetbase that is involved with assigned client accounts; is involved and available to answer or track down answers for the client
  • Acts as the liaison between the client and Targetbase for feedback on all aspects of execution, including the completion of all key milestones for each of the stakeholders within Targetbase
  • Tracks all client revenue; coordinates all budgeting and forecasting on all client-related projects
  • Manages all internal costs with accountability for on-budget delivery
  • Identifies incremental revenue/account growth opportunities; actively assists the VP/GAD in selling incremental fees and work, which extends beyond the current scope
  • Monitors and adjusts resource staffing plans, if needed
  • Shares responsibility to ensure that Targetbase produces all client work with the highest level of quality, on time and on budget
  • Takes an active role in developing direct reports (if applicable), providing mentorship and a positive work environment; assists in conducting performance reviews, as appropriate
Desired Qualifications
  • Pharma/healthcare category experience highly preferred
  • Exposure to Immunology, Rheumatology and/or Infectious Disease therapeutic areas preferred
  • Targetbase is a hybrid company working 3 days a week in office and 2 days a week at home. Candidates must live in the Dallas/Ft. Worth area and willing to be in office on required days

Targetbase is a performance marketing agency that uses data-driven intelligence to solve brand challenges. It helps clients improve customer acquisition, engagement, and product launches by delivering personalized customer experiences through a combination of technology, analytics, creative work, and strategic planning. The approach relies on analyzing online consumer data to understand target audiences and tailor marketing efforts accordingly. Compared with competitors, Targetbase emphasizes end-to-end, data-informed personalization that blends analytics with creative and strategic messaging to drive results. Its goal is to help brands build stronger connections with customers and grow their marketing performance through optimized, personalized campaigns.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Irving, Texas

Founded

1979

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Simplify's Take

What believers are saying

  • $71.1 million revenue with 351 employees scales marketing technology operations.
  • Irving, TX and Raleigh, NC offices serve diverse regional clients effectively.
  • Precision marketing obsession maximizes client growth using customer intelligence.

What critics are saying

  • Credera erodes automotive, healthcare clients with AI in 6-12 months.
  • CCPA amendments prohibit personalization, slashing ROI in 12-24 months.
  • OpenAI automates experiences, obsoleting human analytics in 18-36 months.

What makes Targetbase unique

  • Targetbase leverages 35-year expertise in first-party data intelligence since 1988.
  • Delivers performance via data science, strategy, technology, and creative integration.
  • Builds decades-long relationships in automotive, healthcare, CPG, retail, pet care.

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