Digital Marketing Specialist

$18k, $36k Yearly

Posted on 9/26/2023

INACTIVE

11-50 employees

Remote talent hiring and management solution for US enterprises

Company Overview

Hire With Near is a comprehensive talent acquisition partner, specializing in sourcing, hiring, and retaining high-quality remote talent from Latin America for US mid-market enterprises and startups. The company offers a unique value proposition with its 97% placement rate, ability to reduce overhead by up to 70%, and a transparent pricing model that only charges upon successful hiring. Beyond recruitment, Near provides end-to-end support in onboarding, payroll management, compliance, and benefits design, ensuring a seamless integration of remote hires into the client's business.

Company Stage

N/A

Total Funding

N/A

Founded

2021

Headquarters

Austin, Texas

Growth & Insights

Headcount

6 month growth

↑ 22%

1 year growth

↑ 35%

2 year growth

↑ 35%

Locations

Remote

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Google AdWords

Google Analytics

Management

Marketing

Sales

Communications

SEO

CategoriesNew

Growth & Marketing

Social Media

Requirements

Bachelor's degree in marketing, business, or a related field
Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, and email marketing software, is expected
Strong creative skills are necessary for creating engaging digital content
Analytical skills are essential to interpret data and make data-driven decisions
Excellent written and verbal communication skills are crucial for effective messaging and collaboration
Adaptability to industry trends and changes in the digital marketing landscape is important
Effective project management skills are needed to handle multiple campaigns and deadlines
A fundamental understanding of the sales process and how digital marketing supports it is beneficial
A results-oriented mindset with a focus on measurable outcomes and KPIs is required
Being a team player and collaborating with colleagues across departments is essential for success in this role

Responsibilities

Developing and implementing digital marketing strategies to meet business objectives
Optimize the website and content for search engines, enhancing online visibility
Managing and optimizing paid advertising campaigns, such as Google Ads, is essential for increasing online traffic
Building and maintaining a strong presence on social media platforms is crucial for engaging with the target audience
Planning, executing, and analyzing email marketing campaigns to drive conversions is part of the role
Monitoring key performance indicators (KPIs) and using data insights to refine marketing strategies is important
Generating leads through different digital channels and collaborating with the sales team for conversion is a primary duty
Utilizing customer relationship management (CRM) software to track and manage leads and customer interactions is required
Collaboration with cross-functional teams, including sales, design, and IT, ensures consistent messaging and branding
Effective budget management involves allocating resources for digital marketing to maximize return on investment

Job Description:

We are seeking a dedicated Digital Sales Marketing Specialist to join our growing company. The candidate is responsible for developing and executing digital marketing strategies to drive sales and brand awareness. This role plays a crucial part in achieving revenue and growth objectives in the digital landscape.

Responsibilities:

● Developing and implementing digital marketing strategies to meet business objectives.

● Optimize the website and content for search engines, enhancing online visibility.

● Managing and optimizing paid advertising campaigns, such as Google Ads, is essential for increasing online traffic.

● Building and maintaining a strong presence on social media platforms is crucial for engaging with the target audience.

● Planning, executing, and analyzing email marketing campaigns to drive conversions is part of the role.

● Monitoring key performance indicators (KPIs) and using data insights to refine marketing strategies is important.

● Generating leads through different digital channels and collaborating with the sales team for conversion is a primary duty.

● Utilizing customer relationship management (CRM) software to track and manage leads and customer interactions is required.

● Collaboration with cross-functional teams, including sales, design, and IT, ensures consistent messaging and branding.

● Effective budget management involves allocating resources for digital marketing to maximize return on investment.

Requirements:

● Bachelor’s degree in marketing, business, or a related field.

● Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, and email marketing software, is expected.

● Strong creative skills are necessary for creating engaging digital content.

● Analytical skills are essential to interpret data and make data-driven decisions.

● Excellent written and verbal communication skills are crucial for effective messaging and collaboration.

● Adaptability to industry trends and changes in the digital marketing landscape is important.

● Effective project management skills are needed to handle multiple campaigns and deadlines.

● A fundamental understanding of the sales process and how digital marketing supports it is beneficial.

● A results-oriented mindset with a focus on measurable outcomes and KPIs is required.

● Being a team player and collaborating with colleagues across departments is essential for success in this role.