Full-Time

Marketing & Partnerships Director

All Accor

All Accor

10,001+ employees

Global hotel management, franchising, loyalty program

Compensation Overview

$115k/yr

Vancouver, BC, Canada

In Person

Category
Growth & Marketing (1)
Required Skills
Adobe Creative Suite
Social Media
Marketing

Get referred to All Accor

See people who can refer or advise you

Requirements
  • Minimum 8 years of progressive leadership experience in marketing, communications, partnerships, or brand management within luxury hospitality, travel, lifestyle, or premium consumer brands.
  • Post-secondary education in Marketing, Business, Communications, Hospitality, or a related discipline.
  • Proven success developing integrated marketing strategies that deliver measurable business results.
  • Demonstrated experience building and managing strategic partnerships with luxury brands and high-profile organizations.
  • Strong understanding of luxury branding, consumer behaviour, experiential marketing, public relations, and media relations.
  • Expertise in digital marketing, content strategy, social media, website management, and campaign analytics.
  • Strong commercial and financial acumen, including budget management and performance measurement.
  • Exceptional communication, presentation, negotiation, relationship-building, and project management skills.
  • A collaborative leadership style with a passion for coaching high-performing teams.
  • An entrepreneurial mindset, exceptional attention to detail, and a commitment to delivering extraordinary guest experiences.
  • Proficiency with Microsoft Office and Adobe Creative Suite; experience with CRM and marketing platforms is an asset.
  • Flexibility to work evenings, weekends, and special events as business needs require.
Responsibilities
  • Develop and execute the annual marketing and partnership strategy aligned with business objectives, luxury positioning, and revenue goals.
  • Create integrated campaigns that drive demand across guestrooms, meetings and events, weddings, restaurants and bars, spa, wellness, and other revenue-generating experiences.
  • Champion the Fairmont Pacific Rim brand through compelling storytelling that showcases the hotel's design, culinary excellence, wellness offerings, art program, and distinctive guest experiences.
  • Develop, negotiate, and manage a portfolio of strategic partnerships while identifying new opportunities with luxury, fashion, art, travel, wellness, culinary, and lifestyle brands that strengthen brand awareness and commercial performance.
  • Lead signature activations, product launches and VIP experiences, that reinforce the hotel's position as a leader in luxury hospitality.
  • Oversee creative direction across digital, social, website, photography, video, advertising, and print, ensuring brand consistency across every guest touchpoint.
  • Build and maintain strong relationships with media, influencers, creators, tourism organizations, and key industry stakeholders.
  • Manage annual marketing and partnership budgets, measure campaign performance and ROI, and identify opportunities through market trends, guest insights, and competitive analysis.
  • Partner closely with Sales, PR, Revenue Management, Food & Beverage, Spa, Events, Operations, and regional marketing teams to deliver integrated commercial strategies.
  • Lead, coach, and inspire the Marketing & Partnerships team while fostering a culture of creativity, collaboration, and continuous improvement.
Desired Qualifications
  • Minimum 8 years of progressive leadership experience in marketing, communications, partnerships, or brand management within luxury hospitality, travel, lifestyle, or premium consumer brands.
  • Post-secondary education in Marketing, Business, Communications, Hospitality, or a related discipline.
  • Proven success developing integrated marketing strategies that deliver measurable business results.
  • Demonstrated experience building and managing strategic partnerships with luxury brands and high-profile organizations.
  • Strong understanding of luxury branding, consumer behaviour, experiential marketing, public relations, and media relations.
  • Expertise in digital marketing, content strategy, social media, website management, and campaign analytics.
  • Strong commercial and financial acumen, including budget management and performance measurement.
  • Exceptional communication, presentation, negotiation, relationship-building, and project management skills.
  • A collaborative leadership style with a passion for coaching high-performing teams.
  • An entrepreneurial mindset, exceptional attention to detail, and a commitment to delivering extraordinary guest experiences.
  • Proficiency with Microsoft Office and Adobe Creative Suite; experience with CRM and marketing platforms is an asset.
  • Flexibility to work evenings, weekends, and special events as business needs require.

Accor is a global hospitality group with brands spanning economy to luxury. It earns revenue from room bookings, food and beverage, and management fees from franchised properties, while providing hotel management and franchising services. The company grows through acquisitions and investments, such as Adoria for catering and Squarebreak for upscale villa rentals, combining global expertise with local know-how. Its goal is to expand its footprint while delivering consistent, responsible guest experiences and advancing sustainability across its operations, supported by its loyalty program A Club.

Company Size

10,001+

Company Stage

IPO

Headquarters

Issy-les-Moulineaux, France

Founded

1967

Get referred to All Accor

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • H1 2026 revenue rose 3.0% and EBITDA climbed 6.5% at constant currency.
  • Pipeline reached 268,000 rooms by June 2026, supporting openings through 2027.
  • Share buybacks totaled €450 million in 2026, signaling strong free cash flow confidence.

What critics are saying

  • Grizzly Research’s March 2026 trafficking allegations triggered an internal investigation and reputational damage.
  • Middle East disruption cut Q2 2026 performance, especially UAE Lifestyle revenues, until conflict eases.
  • If Essendi regulatory approvals stall, Accor loses planned cash returns and strategic simplification.

What makes All Accor unique

  • Accor’s asset-light franchise model deepened with Essendi disposal agreed July 23, 2026.
  • H1 2026 revenue diversification across Premium, Midscale, Economy and Luxury cushioned Middle East shocks.
  • The H World loyalty tie-up, phased through 2026, expands cross-border member demand.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Employee Discounts

Professional Development Budget

Company News

MarketScreener
Aug 27th, 2025
Accor : announces the success of its new senior bond issuance

Regulated information AUGUST 27TH, 2025 Accor announces the success of its new senior bond issuance €500 MILLION 7-YEAR ANNUAL COUPON OF 3.625% ...

Skift
Jun 24th, 2025
Exclusive Resorts Takes Stake in Accor's Onefinestay — Exclusive

Exclusive Resorts takes minority stake in Accor's OneFineStay to expand luxury villa rental business globally.

PR Newswire
Jun 26th, 2023
Sovereign capital backs New World Group portfolio company Valesco in €460m acquisition of Accor HQ in Paris

/PRNewswire/ -- New World Group's ("NWG") portfolio company, The Valesco Group ("Valesco"), is the fastest growing London headquartered European real estate...

PYMNTS
Nov 25th, 2020
Accor And Ennismore Join Forces To Create Global Lifestyle Hotel Giant

The hotel industry may be struggling in the wake of COVID-19, but a new deal by two major global operators shows there is still lots of life left in the sector.