Full-Time

Global Senior Account Executive

Posted on 9/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Consulting
Consumer Software
Enterprise Software

Senior

London, UK

Category
Strategic Account Management
Sales & Account Management
Required Skills
Data Analysis
Requirements
  • Foundational media experience: preferably across digital channels with an understanding of cross-channel media.
  • Strong analytical skills: adept at interpreting data and using insights to inform strategies.
  • Communication and coordination: excellent verbal and written communication skills, with the ability to manage multiple projects simultaneously.
  • Client-centric mindset: a proactive approach in managing client deliverables and working collaboratively with both internal and external teams.
  • Finance management: experience in media finance tasks and tools such as DDS and Prisma is a plus.
  • Team player: willingness to learn, grow, and contribute to a collaborative team environment.
Responsibilities
  • Assist the Account Director in the day-to-day management of Meta’s global media strategy.
  • Analyse data and reporting to provide insights that guide media optimisation and planning.
  • Liaise with local market planners and activation teams to ensure campaign deliverables are met.
  • Coordinate financial workstreams, including PO management and media reconciliation.
  • Conduct research using tools such as GWI to generate insights that inform strategy and media plans.
  • Oversee the delivery of weekly optimisation reports, competitive analyses, and media plans for client review.
  • Ensure timelines and client briefs are met while maintaining high standards of execution.

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored strategies that enhance their market presence.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

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Simplify's Take

What believers are saying

  • Publicis Groupe's focus on AI innovation positions it well for future technological advancements.
  • Expansion into Eastern Europe offers new growth opportunities for Publicis Groupe.
  • Stable leadership under Arthur Sadoun supports long-term strategic planning.

What critics are saying

  • Integrating Wibilong may pose operational challenges and cultural clashes within Publicis Groupe.
  • Eastern European expansion could face regulatory scrutiny and compliance challenges.
  • Continuity under Arthur Sadoun may risk strategic rigidity if market conditions change.

What makes Publicis Groupe unique

  • Publicis Groupe's acquisition of Wibilong enhances its AI-driven platform capabilities.
  • The acquisition of Advertise BG expands Publicis Groupe's reach into Eastern European markets.
  • Bizon acquisition strengthens Publicis Groupe's e-commerce capabilities, especially on Amazon.

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