Senior Amazon Brand Strategy Manager
Posted on 2/1/2023
INACTIVE
Spreetail

501-1,000 employees

Ecommerce accelerator offering purchasing, marketing, and fulfillment
Company Overview
Spreetail stands out as a comprehensive ecommerce accelerator, offering a full suite of services from product procurement to sales strategy and fulfillment, backed by proprietary software and extensive fulfillment infrastructure. The company's data-driven approach, leveraging historical sales trends across major marketplaces, enables it to devise effective, custom strategies for brands, particularly those manufacturing durable goods with a strong online sales history. With a commitment to partner success, Spreetail's model offers a competitive edge through expertise in shipping large items and expanding sales channels, providing unparalleled value to partners and customers alike.
Consumer Goods

Company Stage

Private

Total Funding

$208M

Founded

2006

Headquarters

Lincoln, Nebraska

Growth & Insights
Headcount

6 month growth

1%

1 year growth

-2%

2 year growth

-35%
Locations
Austin, TX, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Branding/Brand Strategy
SEO
Marketing
Requirements
  • A strong working knowledge of SEO/SEM
  • 3+ years of Marketing and or Ecommerce related experience
  • A proven track record of identifying opportunities and inefficiencies to build solutions and processes at scale
  • Experience utilizing data and financial acumen to measure the outcomes of investments made
Responsibilities
  • Create and own the merchandise strategies for critical brands based on seasonality, market trends, promotions, and competitive listings. This will include tracking, managing, and analyzing product listing traffic, impressions, conversion rates, active listings, and revenue growth
  • Collaborate with our vendor managers, marketplace managers, and our external vendors to establish a partnership for marketplace exclusivity with their brands and products
  • Understand category and product level behaviors to improve relevancy and rank to merchandise effectively and to ensure brand and product messaging is consistent, including establishing effective SEO practices
  • Establish best practices for bringing new items to market along with identifying budget and ROI expectations, performing competitive analysis, and designing strategies to meet the growth expectations of new brands
  • Execute merchandise strategies including, but not limited to: performing QA on content, developing and managing brand storefronts on marketplaces, and up-selling by curating lists of packages and marketplace expansion