Product Marketing Specialist
Confirmed live in the last 24 hours
Irvine, CA, USA
Experience Level
Desired Skills
Google Analytics
  • Strong written and verbal communication skills
  • Strong interpersonal skills
  • Self-motivated; self-starter
  • Ability to manage multiple tasks and respond quickly to emergent problems; strong organizational skills and ability to manage multiple, ongoing initiatives
  • Ability to think critically and adapt quickly in a flexible environment
  • Strong skills in Microsoft Word, Excel and PowerPoint
  • Strong analytical skills and ability to create and present reports and data relevant to the performance and outcomes of marketing initiatives
  • Experience with analytic tools such as Google Analytics
  • Able to manage vendor relationships including price and contract negotiations
  • Bachelor's degree or equivalent combination of education and experience
  • 5-7 years of experience
  • Experience in campaign/program strategy, planning and execution
  • Proven experience managing profitable campaigns across a variety of channels
  • Plan, create, execute, analyze, optimize and report on marketing campaigns to ensure they meet or exceed defined business objectives
  • Identify strategic partners, such as advertising vendors, with potential to drive positive business impact. Responsible for product promotion and work with other business partners (e. g. production, sales, research and development) to deliver business results
  • Develop and foster relationships with external vendors and internal partners
  • Provide insights and recommendations throughout marketing campaign
  • Continuously analyze campaign results and take data-driven actions in key areas of opportunity
  • Communicate project updates, status, timelines and results
  • Remain informed and educated about current marketing methods and apply that learning to programs and campaigns
  • Research and develop pricing policy and recommend sales channels
First American

10,001+ employees

Title insurance & professional settlement services
Company Overview
First American is on a mission to provide comprehensive title insurance protection and professional closing/settlement services that produce clear property titles and enable the efficient transfer of real estate.
  • 401k matching
  • Health, vision, dental insurance
  • Professional development