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Senior Product Marketing Manager
Employee Cloud
Confirmed live in the last 24 hours
Experience Level
Desired Skills
Business Strategy
  • (Responsibilities)
  • Partner closely with the Senior Director of Product Marketing for Toast Payroll & Team Management and other go-to-market leaders to develop and execute strategic and operational plans driving growth across multiple channels
  • Lead efforts to iterate and improve go-to-market processes for existing and new products or releases, including positioning, packaging, pricing, and incentives
  • Align and influence cross-functional teams around go-to-market strategy to influence business unit goals
  • Develop product positioning, value propositions, and key messaging to be used in product development and marketing campaigns
  • Leverage data to unearth insights into buyer needs and market opportunities to inform new marketing, sales, and product strategies
  • Collaborate with Sales Enablement to improve sales productivity through product knowledge transfer, seller collateral, and value-based talk tracks
  • Develop sales and marketing experiments to test hypotheses and inform GTM strategy
  • Plan, create, and publish consumer-facing content featuring our team management solutions, such as one-pagers, blog posts, website copy, and more
  • Lead efforts to iterate and improve GTM processes
  • Become the market expert on the payroll and employee landscape; Actively shadow sales teams, interview customers and prospects to inform campaigns, content, and positioning strategies
  • ? (Requirements)
  • Proven experience in a fast-paced, diverse environment that includes influencing senior leadership
  • Background can span sales, marketing, product management, customer success, operational roles or strategy consulting
  • Strong writer, presenter, and verbal communicator; Ability to build compelling storylines and recommendations based in both quantitative and qualitative data to compel action
  • Excellent organizational skills and attention to detail to ensure deadlines are met both internally and externally
  • Comfortable navigating an environment where change is expected and seeks to create certainty by applying process and organization, aligning with overall business strategy

1,001-5,000 employees

Cloud-based restaurant software company
Company Overview
Toast is on a mission to enrich the food experience for all. Toast connects employees, operations, and guests on a reliable, easy-to-use platform so restaurateurs can stay one step ahead of a rapidly evolving hospitality market.
  • Peer Nominated Toastie Awards
  • Professional Development Reimbursement Program
  • Sabbatical
  • Unlimited Vacation & Flexible Work Hours
  • Medical, Dental, & Vision Coverage + Wellness Stipend
  • Commitment to Employee Wellness
Company Core Values
  • Lead with Humility
  • Embrace A Hospitality Mindset
  • Always Be Hungry
  • One Team
  • Stay Toasty
  • Driven with Purpose