Full-Time

Senior Media Supervisor

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Mid, Senior

Miami, FL, USA

Category
PR & Communications
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Bachelor’s degree from a four-year college or university
  • Approximately three years of media/communications planning and buying experience
  • Excellent written and verbal communication skills
  • Bilingual, English and Spanish
  • Strong mathematical fundamentals, comfortable working with data
  • Excellent understanding of media/communication fundamentals, including all research
  • Strong interpersonal and teamwork abilities
  • Demonstrates ability in training and leadership capability
  • Organizational skills to manage and prioritize team daily work flow
  • Strong command of media research resources, capabilities and limitations
  • Strong degree of accuracy and attention to detail
  • Preferred experience with the following media systems: Kantar, Ibope, Media Tools, Media Ocean, Prisma, Doubleclick, Campaign Manager, etc.
  • Provides an energy level that brings new and exciting ideas to the communications planning function
Responsibilities
  • Contribute to Latin American Communications Planning for specific brands.
  • Manage day-to-day work assigned as part of the LATAM Comms Planning team including stewardship.
  • Assist AMD with all aspects of Media planning development/recommendations (which may include print, broadcast, and Internet campaigns).
  • Request proposals for any special activation to vendors.
  • Coordinate any necessary call or meeting with vendors.
  • Meet vendor to review new media opportunities/proposals.
  • Evaluate and share POVs of any media proposal received. Renegotiate when necessary.
  • Demonstrate initiative by researching and identifying valuable insights.
  • Knowledgeable of Publicis One and assigned client tools/processes.
  • Oversee negotiation, buying and implementation of all media.
  • Request Annual budgets.
  • Analyze and Forecast Annual investments by Media, by vendor.
  • Report Investment by country, by brand, by month, etc.
  • Analyze rates, commitment, budgets, (Rates inflation, Exchange rates, etc.).
  • Manages negotiations for high value and/or complex packages and foster strong relationships with media vendors and agency partners.
  • Manages client’s expectations, ensure on time development and delivery of work.
  • Provide routine direction to associates to achieve client/agency objectives.
  • Work with local Starcom operations, as needed, to deliver against client needs, as well as supporting local teams with strategic assistance or sharing of best practices and cases from other markets.
  • Oversee campaign performance to ensure delivery against key success metrics and provide recommendations.
  • Be proactive when needed to ensure client objectives are met.
  • Act as final resource for all inventory, billing and invoice discrepancies.
  • Maintain an in-depth knowledge of Client business from both a current situation and historical perspective.
  • Convey ideas for process improvements and best practices to ensure consistency, flexibility and efficiency.
  • Develop thorough and constructive performance evaluations via PMP for assigned associates.

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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