Job Description
You will be the strategic liaison for our clients, internal teams, and other partner agencies. You will promote creatively thoughtful work, be a true partner to clients, demonstrate experience with the brand and category (specifically, a client focused on innovation and creative marketing technologies). You have experience navigating a global, integrated account leadership team and have worked with global brands in the past.
You will report into the SVP, Client Leadership.
Key Responsibilities:
- Build and sustain relationships with senior-level clients, and become our client’s trusted strategic partner
- You will the brand’s strategy with partners including internal and external agencies
- Experience leading teams through strategic development and creative ideation
- Think collaboratively and use different capabilities in the agency to present client brand-building opportunities and agency-building initiative
- Increase account growth, while establishing integrated cross functional teams
- Oversee all account operations as it relates to the business of the agency
- Identify client issues and work with our agency partners to provide solutions
- Provide honest and valuable counsel to agency team
- Collaborate with agency partners as an IAT leader
- Create applicable development plans for direct reports and junior team members
- You will have direct reports in this role ranging from Account Executive through Account Director levels
- Empower teams through engaging career development practices; maximize learning and productivity while minimizing turnover
- Inspire agency and client confidence and seek opportunities to promote our client relationship
- Fuel agency culture and progress
- In partnership with Portfolio Lead/EVP/SVP oversees client financials and account profitability
- Analyze P&L statements and takes necessary action to ensure profitability
- Provide leadership on agency delivery; ensure all deliverables are produced on time, on budget, and meet our client’s expectations
- You will be responsible for aligning the brand’s strategy with both internal and external partners, including agencies, ensuring consistent execution across all performance marketing channels
- Lead teams in the strategic development and creative ideation process, ensuring that creative testing and creative assets are optimized for performance.
- Understand tools and technology to automate creative workflows, scaling creative production across email, digital, video, and site, while maintaining brand integrity.
- You will help analyze creative performance across channels (email, digital, video, and site) to provide actionable insights and optimize campaigns.
- Work with the strategy team to drive data-informed decision-making to improve efficiency and effectiveness of creative executions.
- Collaborate across different capabilities within the agency, bringing together creative, media, and technology teams to present brand and results driving opportunities and drive agency-building initiatives. Build and lead integrated cross-functional teams that deliver on both brand and performance goals.
Qualifications
- Minimum 10 years of integrated agency account management experience
- Minimum 8 years experience as an account team leader/senior client advisor
- Minimum 5 years in a senior supervisory role
- Project management expert
- Experience empowering, keeping teams on track, and participating in professional development of staff
- Experience with financial planning and revenue forecasting
- Experience in complex categories / rigorous corporate image businesses
- Expertise in performance creative, including the experience with creative automation and creative performance analysis across channels (email, digital, video, and site) and management of creative testing learning agendas.
- Experience with how brand strategy translates into performance marketing channels.
- Ability to interpret creative performance data and translate it into actionable strategies.
This is a hybrid position, with the office location being in San Francisco, CA.
You are expected to commute to The Bay Area.