What is the Role?
The Out-of-Home (OOH) industry is growing at an accelerated rate with the continued expansion of digital screens in public spaces and advances in data and technology. Intersection is leading the way and we are looking for a dynamic Programmatic Account Executive to be at the forefront of the Programmatic Digital OOH (pDOOH) revolution to help digital buyers reach audiences across the entire customer journey.
The Programmatic Account Executive role will be based in NYC and is a seasoned digital and video media professional with a strong sales acumen and programmatic experience across agency strategy and investment teams, PBUs, DSPs, and brands direct. The right candidate will be skilled at building relationships with agencies and brands direct, a strategic thinker and planner, and proven at creating new revenue opportunities.

This Programmatic Account Executive will bring to the company strong existing client and agency relationships and a detailed understanding of the advertising industry and programmatic media landscape. They will be laser focused on growth strategies and skilled at working cross functionally with teams who will support day-to-day agency management efforts. They will also be fluent in the use of audience data and measurement solutions.

This Programmatic Account Executive role will work as part of a team responsible for driving revenue for programmatic DOOH across top DMAs including NYC on our award-winning platform, LinkNYC.

This seller’s main goals will be focused around developing new revenue channels, introducing our programmatic offering, shifting share to DOOH from competing media, managing senior-level relationships, and increasing client spend.

Within your first month:

• You will gain an understanding of your client’s needs and historical campaigns and media preferences
• You will focus on strengthening your client/agency relationships through regular meetings
• You will partner cross-functionally to learn about Intersection’s internal teams, systems, our media offerings nationally and competitive landscape in each market
• You will develop and implement effective national sales and marketing strategies that maximize sales opportunities
• You will work with your manager, Director of Programmatic

Within your first year:

• You will generate revenue from agency brand teams, ATDs, DSPs, and clients, consistently achieving quarterly and annual targets, and growing spend against goals
• You will be instrumental in growing the programmatic offering developing a client base of new and existing clients
• You will educate prospects and clients on all of Intersection’s media assets, tailor custom proposals to meet marketing objectives and create a winning experience for clients that leads to future business
• You will build and maintain deep and complex relationships, to ensure Intersection’s portfolio is well represented across all key agencies and accounts
• Use research, analysis, and media landscape knowledge to create rationale and recommendations for proposed solutions
• You will communicate with Management opportunities and challenges as well as pipeline forecasts utilizing Salesforce
• You will be an evangelist for the company helping to build culture internally and a brand externally

You’re great for this role because:

• You have 3-5 years programmatic sales experience
• You have proven success meeting and exceeding advertising sales targets and managing multi-million dollar books of business
• You have strong agency and direct client/brand relationships
• You have a deep understanding of the programmatic landscape including selling PMPs, ad technologies and ability to make data driven decisions
• You are a self-starter with excellent time management, decision-making skills and a strong work ethic
• You have outstanding communication skills; excellent cross-functional collaboration and teamwork
• You have excellent presentation skills presenting to senior level agency and client contacts

Total Cash Compensation: $112,500.00 - $225,000

At Intersection we celebrate every voice that makes us unique and every perspective that makes us grow. It’s our shared responsibility to create an equitable environment where every employee contributes to the culture of the company. Our products and offerings impact cities across the world and it’s our goal to represent the diversity and differences that make cities special. We will be relentless in that pursuit, because together we are better. We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, disability, veteran status and all other legally protected characteristics.

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