Full-Time

SVP of Product

Posted on 8/16/2024

Samba TV

Samba TV

201-500 employees

Audience measurement and analytics for smart TVs

Data & Analytics
Consumer Software

Compensation Overview

$270k - $330kAnnually

Senior, Expert

San Francisco, CA, USA

Hybrid position based in San Francisco, California.

Category
Product Management
Product
Required Skills
Sales
Data Science
Product Management
Marketing
Data Analysis
Requirements
  • BA/BS or MS in Computer Science, Math, or a related technical field, or equivalent practical experience.
  • 10+ years of Product Management experience focusing on ad tech, user platforms and interfaces, or measurement products.
  • Demonstrated technical acumen; ability to influence and debate solutions with technical team members, understand technology solutions and potential tradeoffs and represent technical concepts to non-technical stakeholders.
  • Strong customer-centric thinking; ability to incorporate customer feedback and experience in every product lifecycle stage.
  • Proven expertise in managing customer data platforms (CDPs) and utilizing these systems for effective customer segmentation and personalized marketing.
  • Experience with demand-side platforms (DSPs), including campaign setup, optimization, and performance analysis.
  • Strong understanding of data lake technologies, structures, and best practices in storing, processing, and analyzing large data sets in a cloud environment.
  • Strong cross-functional leadership; ability to influence and align teams to achieve goals.
  • Knowledge across multiple functional areas such as product management, engineering, UI, sales, customer success, finance, and marketing.
Responsibilities
  • Operate as an industry expert by owning and developing the roadmap for audience and measurement products.
  • Lead strategic GTM initiatives by executing product strategy, positioning, messaging, metrics, and all elements related to the business case.
  • Oversee the entire product lifecycle from conception to launch, including ideation, scope, specification, prioritization, design, implementation, quality assurance, launch, and iteration.
  • Collaborate with cross-functional teams, including engineering, data science, marketing, and sales, to deliver high-quality, innovative products on time and within budget.
  • Customer-Centric Approach: Understand and analyze user needs by integrating usability studies, A/B testing, usage data, research, and market analysis into product requirements.
  • Metrics and Analysis: Define and analyze metrics that inform and ensure the success of products. Drive product usage, retention, engagement, and revenue.
  • Cross-functional leadership: Influence and align other teams to achieve product goals. Collaborate across multiple functional areas such as product management, engineering, UI, sales, customer success, finance, and marketing.
  • Innovation and Inclusiveness: Recognize the value of inclusiveness by seeking diverse perspectives throughout the product development process. Rely on emotional intelligence, persuasiveness, and technical savviness to meet the needs of thousands of internal and external customers.
  • Effectively represent the company at client meetings and industry conferences, ensuring a professional presence that positively reflects the brand's values and standards.

Samba TV provides audience measurement and insights for the television industry, focusing on the smart TV market. Their technology is integrated into 35 million TVs globally, allowing them to collect and analyze extensive viewership data. This data helps advertisers, broadcasters, and content creators understand viewer behavior and improve their advertising and content strategies. Samba TV's audience measurement system is significantly larger than traditional methods, offering more accurate data. The company operates on a business model where clients pay for access to their data and analytics, ensuring privacy compliance and giving viewers control over their data sharing. The goal of Samba TV is to enhance the television viewing experience through detailed insights and measurement services.

Company Stage

Seed

Total Funding

$44.4M

Headquarters

San Francisco, California

Founded

2008

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-4%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for cross-platform measurement solutions boosts Samba TV's market potential.
  • Acquisition of Semasio enhances capabilities in privacy-compliant contextual targeting.
  • Partnerships with digital audio platforms expand audience insights across media channels.

What critics are saying

  • Increasing competition from Roku and Amazon challenges Samba TV's market share.
  • Privacy-focused regulations may increase compliance costs for Samba TV.
  • Shift towards ad-free streaming services could reduce demand for advertising insights.

What makes Samba TV unique

  • Samba TV partners with 20 smart TV brands, embedding technology in 35 million TVs.
  • Proprietary multi-source panel is 100 times larger than traditional measurement systems.
  • Offers comprehensive audience measurement and actionable insights for advertisers and content creators.

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Benefits

Flexible Work Hours

Remote Work Options

Professional Development Budget

Mental Health Support

Company Equity

Employee Discounts

INACTIVE