Full-Time

SVP of Product

Posted on 8/16/2024

Samba TV

Samba TV

201-500 employees

Audience measurement and analytics for smart TVs

Compensation Overview

$270k - $330k/yr

Senior, Expert

San Francisco, CA, USA

Hybrid position based in San Francisco, California.

Category
Product Management
Product
Required Skills
Sales
Data Science
Product Management
Marketing
Data Analysis
Connection
Connection
Connection
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Requirements
  • BA/BS or MS in Computer Science, Math, or a related technical field, or equivalent practical experience.
  • 10+ years of Product Management experience focusing on ad tech, user platforms and interfaces, or measurement products.
  • Demonstrated technical acumen; ability to influence and debate solutions with technical team members, understand technology solutions and potential tradeoffs and represent technical concepts to non-technical stakeholders.
  • Strong customer-centric thinking; ability to incorporate customer feedback and experience in every product lifecycle stage.
  • Proven expertise in managing customer data platforms (CDPs) and utilizing these systems for effective customer segmentation and personalized marketing.
  • Experience with demand-side platforms (DSPs), including campaign setup, optimization, and performance analysis.
  • Strong understanding of data lake technologies, structures, and best practices in storing, processing, and analyzing large data sets in a cloud environment.
  • Strong cross-functional leadership; ability to influence and align teams to achieve goals.
  • Knowledge across multiple functional areas such as product management, engineering, UI, sales, customer success, finance, and marketing.
Responsibilities
  • Operate as an industry expert by owning and developing the roadmap for audience and measurement products.
  • Lead strategic GTM initiatives by executing product strategy, positioning, messaging, metrics, and all elements related to the business case.
  • Oversee the entire product lifecycle from conception to launch, including ideation, scope, specification, prioritization, design, implementation, quality assurance, launch, and iteration.
  • Collaborate with cross-functional teams, including engineering, data science, marketing, and sales, to deliver high-quality, innovative products on time and within budget.
  • Customer-Centric Approach: Understand and analyze user needs by integrating usability studies, A/B testing, usage data, research, and market analysis into product requirements.
  • Metrics and Analysis: Define and analyze metrics that inform and ensure the success of products. Drive product usage, retention, engagement, and revenue.
  • Cross-functional leadership: Influence and align other teams to achieve product goals. Collaborate across multiple functional areas such as product management, engineering, UI, sales, customer success, finance, and marketing.
  • Innovation and Inclusiveness: Recognize the value of inclusiveness by seeking diverse perspectives throughout the product development process. Rely on emotional intelligence, persuasiveness, and technical savviness to meet the needs of thousands of internal and external customers.
  • Effectively represent the company at client meetings and industry conferences, ensuring a professional presence that positively reflects the brand's values and standards.

Samba TV provides audience measurement and insights for the television industry, focusing on the smart TV market. Their technology is integrated into 35 million TVs globally, allowing them to collect and analyze extensive viewership data. This data helps advertisers, broadcasters, and content creators understand viewer behavior and improve their advertising and content strategies. Samba TV's audience measurement system is significantly larger than traditional methods, offering more accurate data. The company operates on a business model where clients pay for access to their data and analytics, ensuring privacy compliance and giving viewers control over their data sharing. The goal of Samba TV is to enhance the television viewing experience through detailed audience insights.

Company Size

201-500

Company Stage

Early VC

Total Funding

$45.7M

Headquarters

San Francisco, California

Founded

2008

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for cross-platform measurement solutions enhances Samba TV's market potential.
  • New executive hires can drive innovation and expansion in EMEA and APAC regions.
  • Partnerships with commerce data platforms enhance TV advertising impact measurement.

What critics are saying

  • Increased competition from AI-powered retail media platforms like Shopsense AI.
  • Expansion in EMEA and APAC may face regulatory hurdles or market entry barriers.
  • Integration risks with Semasio acquisition could affect operational efficiency.

What makes Samba TV unique

  • Samba TV partners with 20 smart TV brands, embedding technology in 35 million TVs.
  • Proprietary multi-source panel is 100 times larger than traditional measurement systems.
  • Offers comprehensive audience measurement and actionable insights for advertisers and content creators.

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Benefits

Flexible Work Hours

Remote Work Options

Professional Development Budget

Mental Health Support

Company Equity

Employee Discounts

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-3%
Advanced Television
Apr 29th, 2025
Attain, Samba TV partnership

Attain, a permissioned commerce data platform that powers real-time, live consumer purchase measurement and outcome signals for brands, has announced a partnership with Samba TV, the specialist in AI technology for media analytics, to expand Attain's incrementality measurement platform to include linear television.

Adkhabar
Mar 27th, 2025
Samba TV Appoints Zac Pinkham to Senior Vice President of International to Accelerate Growth and Expand Market Share Across EMEA and APAC

SAN FRANCISCO, March 27, 2025 (GLOBE NEWSWIRE) - Samba TV, the global leader in AI technology for media analytics, today announced the appointment of Zac Pinkham as senior vice president of international, where he will oversee Samba TV's EMEA and APAC business to drive growth and expand market share in key international regions.

MarTech 360
Dec 13th, 2024
Samba TV Appoints Josh Jacobs as Chief Product Officer and Monte Lutz as Chief Marketing Officer

Samba TV appoints Josh Jacobs as Chief Product Officer and Monte Lutz as Chief Marketing Officer.

Media Play News
Dec 12th, 2024
Samba TV Looking to Up AI Mojo With New Executive Hires

Samba TV Dec. 12 announced the hiring of Josh Jacobs as chief product officer, and Monte Lutz as chief marketing officer in an effort to expand the media analytics company's AI technology.

Mi3
Nov 25th, 2024
Nova Entertainment and Samba TV partner up to bring TV data and measurement to digital audio advertising

NOVA Entertainment has joined forces with Samba TV to launch CTV Plus.

INACTIVE